Category Archives: Betting

GeoLocs: What matters most in GeoLocation

Geolocation expert GeoLocs explains how the iGaming industry must rethink what modern location technology demands. In this analysis, the company argues that accuracy and compliance are no longer enough, outlining how speed, UX, fraud defence, data intelligence and regulatory adaptability now define geolocation—and the operators positioned to win. Geolocation has long been framed as a …

Sportradar taps Logifuture for enhanced football offering

Sportradar has enhanced its football portfolio with the addition of a new product by iGaming supplier Logifuture. Zoom Soccer, Logifuture’s flagship virtual product, will find its way onto Sportadar’s OneFeed ecosystem, providing an always-on football experience for sportsbooks. The RNG-based feed is available 24/7, giving partnering operators a customer engagement boost during periods when Tier-1 …

EU Commission opens probe into Google of AI content use

The European Commission (EC) has opened an antitrust investigation into Google over its use of online content for artificial intelligence (AI) purposes. It will assess whether the tech giant has breached the European Union (EU) competition laws by using content from web publishers and online video-sharing platform, YouTube, to train its AI tools. The probe …

André Gelfi, IBJR: Brazil betting tax status remains fragile 

Tax conflicts in Brazil will continue in 2026 and beyond, warns André Gelfi, Director General of the Brazilian Institute for Responsible Gaming (IBJR). Interviewed by SBC Notícias Brazil, Gelfi believes the tax status of the Brazil Bets regime remains fragile as think tanks and industry bodies continue to eye new mechanisms to siphon money from …

Evoke hires advisors but keeps schtum on sales options

The board of Evoke Plc has confirmed that it has begun a review of strategic options for the LSE gambling group, including a potential sale. Evoke confirmed the development following media speculation around potential divestments of assets in the aftermath of the UK’s HM Treasury announcing significant tax hikes last month. In the Autumn Statement …

Google exec denies ads coming in Gemini

A Google executive has publicly denied that ads are coming to Gemini in 2026, claiming the reports from earlier in the week were “uninformed” and “inaccurate”. AdWeek reported that Google had told advertisers in recent calls that it was planning to introduce ad placements in Gemini next year. This would be separate from the ads …

Poland moving to align loot box regulations with other EU nations

Amid the extensive discussion around tax, advertising regulations and financial wellness checks, among other things, it’s been easy to forget how significant an issue loot boxes have been in the wider discussion around consumer protection – particularly of younger demographics. A legislative development in Poland has brought this topic back to the forefront. Marek Plota, …

Court dismisses £1.5m problem gambling claim against Betfair for second time

A property tycoon’s £1.5m problem gambling case against Betfair has failed in court for a second time. Lee Gibson, a millionaire with a buy-to-rent property empire under his name, filed a commercial complaint against the operator in an effort to try to recoup his losses incurred between 2009 and 2019.  The businessman built his case …

BetMakers taps Kiron for virtual racing content

BetMakers is on a partnership roll, with the latest deal marking the beginning of its collaboration with Kiron Interactive. A virtual sports and number games provider, Kiron’s full suite of virtual horse racing, greyhound racing content will make its way to BetMakers’ CoreAPI, which powers up the latter’s global network of wagering operators with fixed-odds …

Allwyn tasks new brand lead with pushing global visibility

International lottery group Allwyn is closing off the year with a new C-level hire, tasked with overseeing the expansion of its brand visibility across multiple markets. Tatiana Jouanneau has been named as the group’s Chief Brand Officer, in charge of pushing the visibility of the Allwyn brand globally at a time when the company is …