Category Archives: Betting

Espanyol’s RCDE Stadium to host the battle of the titans — SBC Football Championship 2022

Twenty football teams within the betting and gaming industry will hit the pitch graced by the likes of Messi, Ronaldo and Neymar to compete at the fifth SBC Football Championship, as SBC, once again, brings the industry together to battle it out in a ‘friendly’ football match. The competition will take place on Tuesday, September …

Betsson signs Zé Roberto as brand ambassador in LatAm sponsorship boost

Betsson Group has announced its latest sponsorship foray in Latin American football, entering into a partnership with Zé Roberto. The Stockholm-listed betting group has signed a three-year agreement with the former Brazil international, which will cover the licensing of global player images across its brands. Additionally, Roberto will take on the role of ‘Betsson Ambassador’, …

Crème de la crème of the sports betting and gaming industry celebrate success at SBC Awards North America 2022

DraftKings, Entain, BetMGM, Catena North America, Caesars Sportsbook, Better Collective, Sportradar and White Hat Gaming were among the companies to celebrate victories at last night’s SBC Awards North America 2022 ceremony at Pier Sixty, Manhattan. The prestigious ceremony was hosted by YES Network Yankees Clubhouse reporter Meredith Maravokitz. The winners of the 27 operator, affiliate, …

Leadstar Media expands My Betting Sites into Irish market

Leadstar Media has taken a step forward in its global expansion plans, launching My Betting Sites in Ireland, the 10th market entry for the sportsbook comparison site. The site will provide information around verification processes and payment options in the Irish betting and gaming space, as well as sport-specific guides so bettors can compare operators’ …

188BET expands ‘firm foothold’ in UK sports betting market with WTT

Asian online gaming company, 188BET, has formed an agreement with World Table Tennis (WTT) to become the official international betting partner of the inaugural WTT Champions event. The firm, regulated by the Isle of Man Gambling Supervision Commission, will benefit from advertising opportunities on the field of play and exclusive social media activations, such as …

Norway media ordered to comply Discovery TV gambling blackout

Norwegian gambling authority Lottstift has praised media counterpart Medietilsynet for upholding its decision to continue to ban gambling advertising on all TV formats. The Norwegian media authority will not review its gambling advertising policies, despite complaints from media broadcasters Telia and Altibox. The firms have urged for rules to be revised as they apparently contradict …

XB Net bolsters Indian market standing via Betindiaraces.com deal

XB Net has signed a distribution agreement with Betindiaraces.com, covering Australian and US horse racing content for the Indian market. The company will distribute live pictures and pool wagering services from Australian and North American racetracks to Beetindiaraces – powered by Sportswin Software – through the deal, which was licensed via the Royal Calcutta Turf …

Codere promotes women’s sporting empowerment with $300k investment

As part of its “#CodereConEllas” campaign, Spanish-market facing operator Codere Online has announced a $300,000 investment into women’s football. Specifically donating the funds into women’s football in Mexico, the Spain and Latin America-focused company will direct the money into the ‘She Wins’ NGO. An organisation which aims to empower women through sports and education, She …

Zecure Gaming penalty for U17 football betting upheld

An appeal to Sweden’s Supreme Administrative Court by Zecure Gaming has been dismissed by legal authorities, upholding a previous ruling which reduced an imposed penalty. Zecure had been fined SEK 3.5m by the Spelinspektionen – the Swedish Gambling Inspectorate – in 2019, for offering betting on an under-17 football match between Georgia and Slovakia. As …

Bookies Corner: Pricing a Tribal Affair…

Following PM Boris Johnson’s resignation, the Conservative Party has begun whittling down the field of leadership contenders to a final two candidates, as Britain’s next PM will be chosen by the Tory’s 200,000 party members. Observing candidates party pledges and courtship of members’ votes, how have bookers priced a tribal and sadistic affair… SBC …