Category Archives: Betting

ADI Predictstreet partners with FIRST.bet to expand across LatAm

ADI Predictstreet and sportsbook technology provider FIRST.bet have announced a strategic partnership to expand regulated prediction markets across Latin America. The deal combines ADI Predictstreet’s proprietary prediction market infrastructure with FIRST.bet’s B2B sportsbook platform and regional operator network. It broadens FIRST.bet’s sportsbook offering by adding prediction markets, which have experienced a huge boom in recent […]

Kresimir Spajic: Allwyn’s all-in on digital

Digital has become a core vertical for modern gambling companies when chasing a successful business strategy. Legacy brands are still making adjustments on the move. Such is the case with UK National Lottery operator Allwyn, which launched a dedicated Digital department as recently as 2025. For SBC News, Kresimir Spajic, Chief Executive Officer of Allwyn […]

AI and iGaming: how is the world implementing and adapting?

An AI revolution is taking the world by storm. Wherever you look, the influence of this powerful technology continues to become intertwined with everyday life on a scale unimaginable for many. With this in mind SBC and 1xBet have collaborated on a series of International Player Safety Index Reports that placed a focus on a […]

Peru as the gambling paradox in Latin America

We’ve seen the issue of overregulation, but what about over-saturation?  Interestingly, both of those ‘problems’ are happening at the same time right now in Latin America, the difference being that they are happening across two major gambling jurisdictions. In the first case, we have Brazil who not even two full years into launching regulated gambling […]

Lib Dem peer takes aim at gambling sponsorship but gov’t holds out

Lord Foster of Bath, a vocal proponent of gambling law reform in the UK, has called for legislative change to address gambling marketing in sports and unlicensed sports data collection. The Liberal Democrat peer is a long-time critic of gambling advertising, while other members of his party have also attempted to amend legislation to introduce […]

EGBA welcomes Super on its Board of Directors

Romanian gambling international Super Technologies (Super) has taken a seat at the European Gaming and Betting Association’s (EGBA) Board of Directors. This comes as a natural progression for Super, since Super – operator of SuperBet – joined EGBA as a member back in October 2024, strengthening the association’s European representation. Maarten Haijer, Secretary General of […]

SBC teams up with Conversion Conf for Affiliate Leaders Summit 2026

Global events and media business SBC has announced a strategic partnership with Conversion Conf ahead of Affiliate Leaders Summit 2026, further strengthening its commitment to delivering one of the industry’s leading events for the global affiliate and performance marketing community. Bringing together 10,000 affiliates, media buyers, operator acquisition teams, digital marketers, technology providers and other […]