Category Archives: Betting

GG.BET unveils latest feature for esports betting ecosystem

GG.BET is more than confident that its latest feature will help it stand out in a highly competitive esports betting market, a company spokesperson told SBC News. The Kyiv-based esports betting technology firm announced Popular Bets yesterday, a segment on its website displaying ready-made bets based on popular matches and markets. Punters using the platform […]

SBC Summit Americas strengthens startup focus with BettingStartups collaboration

SBC Summit Americas has teamed up with BettingStartups to strengthen its support for early-stage companies, with a clear focus on helping founders connect with investors and bringing fresh ideas to the forefront of the Americas market. As part of the strategic partnership, BettingStartups will take on the role of the official host oftheStartup Zone at […]

Record-breaking March among BETBY’s Q1 highlights as GGR soars by 61%

Tier one sportsbook supplier BETBY has reported a strong start to 2026, which included a record-breaking March, due to growth across its sportsbook and its esports subsidiary, Betby.Games. The 61% year-on-year growth in gross gaming revenue (GGR) for Q1 comes as the Malta-based business looks to expand its reach and further drive product development. BETBY […]

European Court of Justice shuts down Malta’s freedom of movement arguments

The European Court of Justice (ECJ) has dealt another blow to Malta’s defence of its gambling laws and licences from the challenges of EU member states. An ECJ preliminary ruling was published earlier today regarding the dispute between German authorities and the Malta-headquartered divisions of Lottoland and Maltese authorities. The ECJ concluded that EU law does […]

In-stream betting now available for DATA.BET customers

DATA.BET has unveiled the latest addition to its sportsbook solution portfolio with the launch of In-Stream Betting. The latest offer represents a fronted feature that is directly integrated into an existing streaming infrastructure that allows for the placing of a bet without leaving a live broadcast. Players can access markets, odds, and bet slips straight […]

GR8 Tech follows pre-World Cup sportsbook updates with casino enhancements

Gaming technology firm GR8 Tech is moving to prepare casinos for the World Cup by adding another layer to its customer retention tools and strategy. The World Cup is widely recognised as one of the biggest customer acquisition, activation and retention opportunities for sports betting companies, but GR8 Tech believes its potential for casino acquisition […]

KSA releases fresh wave of subsidies to fight gambling harm

Kansspelautoriteit (KSA), the Dutch gambling authority, has divested more funds into the reduction of problem gambling in the Netherlands. A total of five new projects have been announced as the recipients of grants from the KSA’s Addiction Prevention Fund. This aids the treatment and prevention of gambling-related harm among the Dutch population – 20% of […]

Beyond the click: how is B2B marketing really evolving?

Writing for SBC News, Commercial Director John Cook deep dives into the findings from the latest SBC Media Marketing Buyers Report as he explores some of the trends shaping the B2B marketing landscape. The evolution of B2B marketing in the iGaming industry has been a quick-fire lesson in how to adapt your digital strategy, shaped […]

Bill to flip England ‘aim to permit’ rule moves to final stage

Local authorities in England are one step closer to being given more control over the granting of retail licenses after a bill cleared the House of Lords. The English Devolution and Community Empowerment Bill passed the third reading in the House of Lords yesterday, 15 April, making its way towards the final stages of consideration […]

EveryMatrix: a guide to successful Latin America iGaming market entry

Matias Montero, Managing Director for Latin America at EveryMatrix, spoke to SBC’s Fernando Noodt for an in-depth conversation about some of the challenges, opportunities and top tips for success in LatAm markets.  With regulatory changes on the horizon, a myriad of idiosyncratic markets and a World Cup looming large, Montero outlines some of the key […]