Category Archives: Betting

Stats Perform ‘lights up sportsbooks’ with blockbuster launch of 5 new products

Sports data, streaming and AI pioneer Stats Perform has today unveiled what it described as a “blockbuster range of new products for sports betting operators” at an online event entitled ‘Light Up Your Sportsbook’, which can be replayed here. The five new products include industry-first innovations designed to make live streaming, player stats bets, same-game …

Gala Bingo appoints Neverland to refresh legacy image

Gala Bingo the flagship UK bingo room of Entain Plc has appointed Neverland as its new lead creative agency, charged with ‘re-establishing its iconic brand with UK audiences’. The decision sees Neverland takeover Gala Bingo’s creative advertising strategy from incumbent Antidote – who last year won an agency pitch to lead the creative development of …

8Xbet signs ‘EPL legend’ Teddy Sheringham as brand ambassador

8Xbet has signed former Manchester United and England player Teddy Sheringham as its latest brand ambassador in a two-year deal. The striker will play a role in the company’s Asian market expansion plans, and the deal sees Sheringham appear in branding across 8Xbet’s web and social channels. 8Xbet Founder, Ryan Li, commented on the collaboration: …

Scientific Games rebrands to ‘Light & Wonder’ following 2021 transformation

Scientific Games Corporation (SGC) has confirmed that it will rebrand its business identity to ‘Light & Wonder’ – to reflect its transformation into a ‘cross-platform’ games supplier for the global gambling sector.  The rebrand was announced as the headline of Scientific Games declaring its full-year 2021 results, in which the Nasdaq gambling technology group achieved …

Gamstop reports ‘significant spike’ in 2021 registrations

Gamstop has revealed that the number of registrations on its self-exclusion platform increased substantially during 2021 in its annual review.  Issuing an update this morning, the organisation detailed that there has been a 28% increase in year-on-year registrations to its free online gambling self-exclusion scheme from 2020 to 2021, described as a ‘significant spike’.  Of …

Parimatch and bet365 close Russian operations as Ukraine invasion intensifies

As global condemnation of Russia’s invasion of Ukraine continues, some international bookmakers have made the decision to cease operations in the country.  Notably, Cyprus-based but Kyiv-founded operator Parimatch has announced that it is withdrawing its Russian franchise, citing the “military aggression of the Russian Federation in Ukraine”. A statement from the company released yesterday confirmed …

YGAM and Betknowmore training made available on bactaPortal

YGAM and Betknowmore UK’s safer gambling training programmes will now be incorporated into Bacta’s bactaPortal responsible gaming platform.  Bacta, the UK’s trade association for the amusements and arcade sector, confirmed yesterday that its bactaPortal – first launched in September 2021 – was being updated as ‘Version Two’, to include access to training materials.  The training …

8Xbet signs ex-Manchester United striker as brand ambassador

8Xbet has signed former Manchester United and England player Teddy Sheringham as its latest brand ambassador in a two-year deal. The striker will play a role in the company’s Asian market expansion plans, and the deal sees Sheringham appear in branding across 8Xbet’s web and social channels. 8Xbet Founder, Ryan Li, commented on the collaboration: …