Category Archives: Betting

TonyBet has fallen foul of the Irish Advertising Standards Authority (IASA) after two sponsored ads on YouTube were found to be in breach of advertising regulations. The advertising authority ruled that the two adverts in question featured content which promoted gambling as a means of resolving personal and financial difficulties. One complainant argued that the […]

The New Zealand government has issued a fresh crackdown on prediction markets after ordering both Kalshi and Polymarket to withdraw from the country. In a warning issued by the Department of Internal Affairs (DIA), the two operators were told they are not permitted to offer markets on future outcomes to players across New Zealand. Kalshi […]

Greek football media platform Monobala has renewed its partnership with Poland-based sports data provider STATSCORE, reinstating its use of live match data and analytics tools. Under the agreement, Monobala will integrate STATSCORE’s LivematchPro and ScoutsFeed products to support its football coverage, providing real-time statistics, match tracking and performance data across domestic and international competitions. The […]

Sportradar has continued to expand its advertising capabilities after agreeing to a new partnership with aireal, a German-based audio advertising business. Through the collaboration, Sportradar will work alongside aireal to enable programmatic advertising around live sports content across both broadcast and digital radio – including commentary, match previews and sports news. With the 2026 FIFA […]

Lawmakers in Mexico are to examine tightening media rules to prohibit gambling advertising during the FIFA World Cup 2026.  The directive is led by Jericó Abramo Masso, Member of the Mexican Chamber of Deputies, who has drafted a bill which would severely limit operators’ flexibility around advertising, specifically during sporting events shown on open-source and […]

Aristocrat Leisure is nearing the full closure of its EU and UK white label operations, a process that was the subject of industry speculation earlier this year. Addressing the company’s ASX investors, Chief Executive Officer and Managing Director, Trevor J. Croker revealed that the firm is scaling back its white label activities in the UK […]

American search engine Perplexity has abandoned testing ads over concerns it risks undermining user trust. The San Francisco-based company began testing sponsored placements in 2024, displaying ads beneath its chatbot responses. It was among the first AI search firms to bring in ads. However, since late 2024, the company has been slowly pulling the plug […]

Soft2Bet has officially launched MEGA11, its football manager-style game designed to increase sportsbook engagement and player retention. MEGA11 allows users to build and manage fantasy squads, compete in leagues and progress through a tiered system based on activity. The game operates as a standalone, free-to-play product using virtual currency, with optional purchases available to accelerate […]