Category Archives: Betting

Man City names 8XBet Asian-betting partner but regulation concerns are raised

8XBet has formed a partnership with Manchester City FC as the brand becomes the official betting partner of the Premier League club in Asia. The gambling firm will gain exposure through LED signage in the Etihad Stadium and a presence in the region across digital assets and the club’s Cityzens platform. However, the new deal …

DCMS stands firm against Camelot’s £600m pursuit of National Lottery damages

Camelot UK’s High Court challenge of the Fourth National Lottery Licence Competition could cost the UK government £600m in damages – should the lawsuit deem the competition as an unfair outcome.  The operating steward of the National Lottery since its 1994 inception, Camelot refuses to accept the ruling of the UK Gambling Commission (UKGC) to …

LSports goes scout free with new Computer Vision data feed

Real time sports betting data provider LSports has developed “advanced computer vision technology” which, it claims, will support the launch of its new machine-driven sports data feed. The CV-based feed, according to LSports, does not require scouts, and will instead use an automated solution to analyse live sports streams in real time and convert that …

888 bolsters post-Hills acquisition leadership with new NED appointments

888 Holdings has confirmed the appointment of three Non-Executive Directors (NEDs), as the firm looks to consolidate its position following the completed takeover of William Hill. The international gambling group announced this morning that Andrea Gisle Joosen, Andria Vidler and Randy Freer would join the Board as Independent NEDs, each having accumulated experience across a range …

SBC Summit North America to provide a closer look into the evolution of the North American gambling industry

The upcoming SBC Summit North America at the Meadowlands Exposition Centre, New Jersey, will witness a star-studded speaker line-up that will deliver a comprehensive overview of the fundamental opportunities and challenges in the region.  SBC Summit North America is the leading conference and tradeshow dedicated to the online betting and iGaming industry in the United …

Oddin.gg to support Loot.Bet with esports odds feeds

Loot.Bet, the sportsbook subsidiary of gambling group React Gaming, has moved to enhance its esports offering via a partnership with Loot.Bet. The B2B esports odds feeds, risk management services and iframe solutions provider will support Loot.Bet’s strategy of scaling its worldwide operations.  This will include full provision of Oddin.gg’s esports odds feeds, which will be …

Flutter confirms Victor Corcoran exit as Dave Newton steps up as new Paddy Power lead 

Flutter Entertainment has confirmed the departure of Victor Corcoran as Chief Executive of Paddy Power. Corcoran’s exit from the role comes as Flutter announces internal changes to its UK-&-IRE division, which has seen brand CEOs become Chief Commercial Officers (CCOs).  The CCOs will be charged with overseeing the commercial performance of the FTSE100 firm’s home …

Andrea Foley, The Pools: Trust – the key factor to driving cross-sell

Cross-selling between sports betting and casino products presents both a key opportunity for boosting revenue but also a challenge with regards to operations and marketing. Andrea Foley, Partnership Marketing Manager at The Pools, says that effective cross-sell is both an art and a science, but player trust is the ultimate driver of success. Given the …

Luckbox recruits Daniel Sanders to refresh marketing drive 

Real Luck Group has confirmed the appointment of Daniel Sanders as the new Marketing Director of its flagship Luckbox esports wagering platform.  An expert in esports marketing and player engagement, Sanders joins Luckbox senior management team from leading digital games publisher Tencent Games, where he formerly served as a Senior Global Marketing Lead. Sanders has …

IGT completes €160m takeover of iSoftBet

The board of IGT Plc has notified investors that the NYSE gambling technology group has completed its acquisition of iSoftBet in a cash deal worth €160m.  Last April, IGT entered definitive terms to acquire Malta-based, games developer and online casino solutions provider iSoftBet – deemed as an essential transaction to bolster IGT’s interactive unit. Of …