Category Archives: Betting

Jason Spiller, Dire Wolves: Neosurf more than just a sponsor for esports

Jason Spiller, owner of New Zealand-based esports team Dire Wolves, explains why corporate partners such as Neosurf should not be seen as just financial sponsors, but more as responsible contributors to the whole esports ecosystem. Given that nearly two thirds of New Zealand parents use gaming to supplement their childrens’ education, as revealed in the …

Malta faces EU sports betting veto withdrawal

Malta may have to withdraw its EU sports betting veto in order to pass the Financial Action Task Force’s Moneyval test, conducted due to concerns that the jurisdiction is a financially unsafe area, safeguarding the interests of Europe’s financial and business communities.  The FATF’s decision, based on a report by Moneyval – which serves as …

ASA: Lockdown dynamics increase children’s gambling exposure

The Advertising Standards Association (ASA) has published its updated ‘exposure report’ on age-restricted TV adverts, primarily related to the categories of alcohol and gambling. Tracking the events of a pandemic year, ASA reports of a significant change in children’s daily routines and behaviours impacting how they engage with advertising content. As a result of lockdown …

SBC Summit North America 2021 betting and igaming conference confirmed for December

Gambling industry event organizer SBC has confirmed that its eagerly-awaited SBC Summit North America 2021 conference and trade show will go ahead as scheduled at New Jersey’s Meadowlands Exposition Center on November 30 – December 2. The event is the successor to SBC’s successful Betting on Sports America (BOSA) show, which debuted in 2019, with …

Xtremepush: SMS set to be the top-scorer for sportsbooks during the Euros

With the rescheduled Euro 2020 tournament about to kick-off, sportsbooks will look to a variety of outbound and inbound channels to engage with fans and generate excitement. But according to Ross O’Connor, Director of Account Management at engagement specialists Xtremepush, it’s the old workhorse SMS that may yet prove to be the not-so secret weapon. …

Royal Ascot secures biggest international coverage for 2021 comeback

This year’s Royal Ascot will feature the biggest international media exposure for the prestigious UK racing festival, hosted from Tuesday 15th to Saturday 19th June. Preparing the festival for its public return, welcoming +12,000 spectators to its racecourse each day, Ascot Racecourse has selected HBA Media to serve as its lead international media rights distributor. …

IBIA finds ‘no corruption issues’ across 99.96% of regulated markets

The International Betting Integrity Association (IBIA) has released its ‘optimum’ study into betting regulation, assessing 20 jurisdictions across six continents, finding no evidence of corruption across the vast majority of surveyed markets. Covering ‘a range of licencing models,’ the study collected fiscal and integrity data from multiple regulated betting operators – representing almost 50% of …

Michael Dugher: No evidence to support gambling advertising ban

Michael Dugher, Chief Executive of the Betting and Gaming Council (BGC), has voiced his criticisms of calls for a ban on gambling advertising during the upcoming UEFA 2020 European Championship, stating that campaigners’ demands are ‘not backed up by the evidence’. Writing in parliamentary magazine The House, Dugher referenced ITV’s recent decision to ‘significantly reduce’ …

Catena Media and Better Collective react to the relaunch of bet365 Partners

Companies who fail to evolve will see their customer base slimming, said Catena Media’s Gloria Cereda in response to the roll out of bet365 Partners – a shiny new affiliate programme for the most successful online sports betting operator. Over the years, bet365 has been fully committed to enhancing its relationship with marketing partners by …