Category Archives: Betting

The trading floor: Amelco’s ultimate Cheltenham Festival preview

With the Prestbury Cup looking tighter than the odds suggest and a wide-open Gold Cup on the horizon, Amelco’s Global Head of Trading, Matt Parr, alongside Senior Racing Traders Owen Mached and Stephen Bailey, break down the market dynamics, handicap plots, and value plays defining this year’s Cheltenham Festival. SBC News: With Cheltenham just around […]

L&GNSW issues stark warning to gambling operators using social media influencers 

Liquor & Gaming New South Wales (L&GNSW) has given gambling operators a heads up that the use of social media influencers will be a key enforcement focus in 2026. The regulator, which monitors online wagering and gaming machine advertising visible to the NSW community, will closely examine operators’ marketing and customer retention practices, including affiliate […]

Genius looking to join dots between Legend M&A and prediction markets growth

Genius Sports expects to surpass $1bn by the end 2026 following the acquisition of Legend at the start of the year, while also continuing to capitalise on the growing predictions markets scene. The sportstech company published its FY25 results this afternoon, revealing group-wide revenue growth of 31% from $510m the year prior to $669.6m (£500.8m). […]

Bookies Corner: betr optimistic for 2026 NRL despite marketing difficulties

With the 2026 National Rugby League (NRL) season up and running after a blockbuster curtain raiser in Las Vegas last weekend attention now turns back to rugby on Australian turf. Rugby league is a religion in Australia and as a result betting interest around it is always high – but this NRL season coincides with […]

ReferOn announces Evolution Cohort in first of two major rollouts

Affiliate management platform ReferOn has taken another step forward in its journey to make the most out of data solutions and emerging technologies. The Cyprus-based company has announced a new product, Evolution Cohort, an analysis framework designed for player value, retention and monetisation. For ReferOn, this marks another step in its mission to achieve what […]

EPIC launches strategic US initiative to tackle gambling harm in sports

EPIC Global Solutions has entered a partnership with US-based mental health support platform Onrise to enhance problem gambling prevention in professional sports. Aimed at both athletes and coaches at the professional and collegiate level, the collaboration will address relevant issues stemming from problematic behaviour across sports wagering and other forms of gambling. EPIC will leverage […]

Allwyn drops Novibet acquisition over Greek competition concerns

Allwyn International has announced its withdrawal from a planned acquisition of a majority share in Novibet, citing feedback from the Greek competitions authority. The board of Allwyn confirmed this morning that it and Logflex MT Holding, the parent company of Novibet, had jointly decided to withdraw from the transaction. The takeover was under review by […]

Mind the Gap: Oddin.gg on keeping bettors active between World Cup fixtures

Marek Suchar, CEO and co-founder of Oddin.gg, argues that esports betting can be the bridge for sports bettors during this summer’s FIFA World Cup as operators seek to keep players engaged between matches. Most sportsbook operators will spend more on World Cup 2026 marketing than on any other single event this year. And for the […]

Bet St George goes live despite turbulent UK market

In what may have looked like an impossible scenario to some, a brand new bookmaker has just launched in the UK. Bet St George has become the latest kid on the block, with the self-described goal to champion English sport and national moments. Heading the brand is chairman Nic Brereton, founder of horse and greyhound […]

Banijay and RedBird agree merger to create one of world’s biggest content producers

Banijay Group and RedBird IMI have agreed to merge Banijay Entertainment and London-based All3Media in a 50:50 joint venture that will create one of the world’s largest independent content producers. The combined company will operate under the Banijay name and, on a pro forma basis, would have generated more than €4.4bn (£3.82bn) in revenue and […]