Category Archives: Betting

Better Collective looks to bounce back from Q3 results with FanReach US launch

Better Collective has brought its audience intelligence and activation platform FanReach to the US, just months after the launch of its AI-backed Playbook solution in the country. The FanReach platform is designed to help advertisers reach sports fans using first- and zero-party data. It brings together Better Collective’s proprietary audience data, publisher network and AI-driven […]

UK regulator consults on simplified settlements structure

The UK Gambling Commission (UKGC) is evaluating whether the final destination for regulatory settlements paid by British betting operators should change. Consultations are now open until 2 April on the potential amendment of section 2.39 of the UKGC’s ‘Statement of principles for determining financial penalties’.  Under the current texts, payments made as part of regulatory […]

SIS and Hard Rock partner for a US-first esports offer

Hard Rock Digital has become the first US sportsbook to begin offering eFootball via a deal with UK firm SIS (Sports Information Services). Announced this morning, the deal further expands the British sports betting content firm’s reach in the US markets, having built up a sturdy profile there over recent years. The deal is specifically […]

Hijacked Bill pushes Brazil Senate toward gambling ads blackout

Senator Damares Alves’ call for a full prohibition on betting advertising and sponsorship has heightened early nerves across Brazil’s online gambling ranks as stakeholders prepare for another year of politicking, reports Leonardo Biazzi, Editor of SBC Noticias Brasil. Returning from summer recess in February, Brazilian politics has resumed discussions to settle the outstanding laws and […]

FDJ draws spotlight on Relax Gaming licence controversy

Questions abound for the French giant following revelations by Le Monde and ABC News on the controversial Anjouan B2B licence of Relax Gaming and whether the tech unit has serviced unlicensed operators. Reports this week revealing that Relax Gaming had obtained a B2B license from the jurisdiction of Anjouan in November 2025 have shone an […]

Betsson says prediction markets do not fit current business model

Prediction markets continue to expand exponentially, particularly in the US, but over in Europe leading multinational Betsson has confirmed it will stay away from the vertical for now. On the back of the company’s latest financial report, which outlined a decline in profit for Q4, Betsson AB CEO Pontus Lindwall was questioned by investors whether […]

SBC Summit Malta brings SEO experts to tackle search in 2026

SEO drives revenue, but AI and shifting search behaviour are making visibility harder to win. SBC Summit Malta will respond with SEO panels and workshops on what’s changing in 2026 and how to stay competitive. The 2026 edition of the event will run from 28 to 30 April at the InterContinental, bringing together 6,000 industry […]

Genius Sports makes $1.2bn swoop to acquire sports media house Legend

Sports software provider Genius Sports has agreed to acquire digital sports and gaming media network Legend in a deal worth up to $1.2bn, further consolidating its position in the highly competitive sportstech space. Legend, which syndicates sports and betting content across major publications including Sports Illustrated and Yahoo Sports, monetises sports audiences through its scaled […]

IBIA remains watchful over rising sports integrity threats

Global football and tennis remain at most risk of match-fixing, the International Betting Integrity Association (IBIA) has reported. Total alerts for 2025 were up YoY across all sports, for a total of 300 – the highest count since the start of the decade. Football and tennis stood out in particular, with each contributing 110 and […]

Retail betting activity falls as Gambling Commission reveals latest data

The UK Gambling Commission (UKGC) has released new operator data on gambling activity, showing that retail betting continued to see a fall in activity towards the back end of 2025.   The data, which focuses on the period between October and December last year, showed that gross gambling yield (GGY) from high street betting shops fell […]