Category Archives: Betting

SOFTSWISS Sportsbook: preparation is key for FIFA World Cup success

Global sporting events are clearly a tremendous opportunity for the entire industry to make critical headway, which could be key in staying ahead of ever increasing competition.  One such example sees an expanded FIFA World Cup looming in the horizon, and it is imperative that work begins immediately to capitalise on the riches offered by […]

Two-part UKGC study highlights intricate UK sector

The latest market report from the UK Gambling Commission (UKGC) has shown that Family Entertainment Centres (FECs) are slowly recovering, days after Bacta warned that this growth could be stifled by the introduction of an Overnight Visitor Levy. Covering a 12-month period between October 2024 and September 2025, the Commission reported that while the number […]

Oddin.gg makes second major hire of the year with new international sales lead

Sports betting data specialist Oddin.gg has hired a new sales lead as the company embarks on a North American push. The Prague-headquartered company has tasked Todd McCully with overseeing its global partnership strategy as new Head of Sales. McCully’s remit will involve working with operators and platform providers as it moves to launch its esports […]

Impressive $7.3m turnaround at BetMakers sees firm enter the black 

BetMakers Technology Group reported a sharp turnaround in profitability during the first half of FY26 as adjusted EBITDA turned positive. The business, which is listed on the Australian Securities Exchange (ASX), benefited from revenue growth, improved margins and reduced operating costs following its strategic transformation. For the six months ended 31 December 2025, revenue rose […]

Greens’ victory in Gorton and Denton shows gambling where politics is heading

The Green Party’s victory in an East Manchester by-election should give betting firms the impetus to think a lot more about politics, if they aren’t already, writes SBC News Editor, Ted Orme-Claye. Hannah Spencer, the Green Party’s candidate for the Gorton and Denton by-election, swooped to victory in the early hours of this morning to […]

BetMGM ramps up gambling awareness commitments with $1m pledge

BetMGM and MGM Resorts International have announced a $1m (£740,000) expanded commitment to responsible gambling initiatives as part of their participation in National Council on Problem Gambling’s (NCPG) Problem Gambling Awareness Month in March. The investment includes $450,000 allocated to the International Centre for Responsible Gaming to support a new independent research programme examining sports […]

Golden Matrix adopts Meridianbet’s moniker in group-wide rebrand

Golden Marix Group Inc (GMGI) has initiated a rebrand of its corporate identity to reflect its ownership of flagship pan-European betting group MeridianBet. The firm announced a name change to ‘Meridian Holdings’ yesterday afternoon (26 February), alongside a reverse stock split of its common stock at a valuation of $0.00001 per share and a ratio […]

How to properly localise a sportsbook for a Brazilian audience with FIRST

Amram Vita, Chief Commercial Officer & Managing Director of LatAm at FIRST – Best in Sports, chats to SBC News about sports betting markets across Latin America, and how to properly localise a sportsbook for a Brazilian audience. How do you build a Brazil-first sportsbook product from the ground up? You cannot build a Brazil-first […]

Flutter’s profit takes a hit from cost heavy 2025

Flutter Entertainment suffered a huge hit to its profit performance in 2025, a change in fortunes impacting the status of one of the world’s largest betting and igaming PLCs. The NYSE/LSE co-listed business, owner of market leading brands across the US, UK, Ireland, Brazil, Italy and others, published its Q4 and FY2025 accounts last night. […]

Black market fight to test UK gambling’s will, patience & stomach 

At the BGC AGM, stakeholders agree that dismantling the black market is UK gambling’s next generational challenge. But can the chorus stay on tune for a misunderstood and mismanaged sector? It can’t be stated in a soft tone, the battle to protect UK gambling from the black market will require resources extending beyond the governance […]