Perplexity abandons ads over user trust in AI

American search engine Perplexity has abandoned testing ads over concerns it risks undermining user trust. The San Francisco-based company began testing sponsored placements in 2024, displaying ads beneath its chatbot responses. It was among the first AI search firms to bring in ads. However, since late 2024, the company has been slowly pulling the plug […]

Soft2Bet launches Football Manager-style game ahead of World Cup

Soft2Bet has officially launched MEGA11, its football manager-style game designed to increase sportsbook engagement and player retention. MEGA11 allows users to build and manage fantasy squads, compete in leagues and progress through a tiered system based on activity. The game operates as a standalone, free-to-play product using virtual currency, with optional purchases available to accelerate […]

Multi-award winning broker ATFX to sponsor SBC Summit Rio 2026 Poker Tournament

ATFX, the multi-award-winning global fintech broker, has been confirmed as the official sponsor of the SBC Summit Rio 2026 Poker Tournament. The invite-only event will take place on Tuesday, 3 March, at the Rio Beach Club, during SBC Summit Rio’s official Opening Party. Registration will open at 4.30 pm, with the tournament running from 5 […]

MightyTips takes home EGR’s Affiliate of the Year title for the UK & Ireland

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MightyTips was honored with the Affiliate of the Year award for the UK and Ireland at the 2026 EGR Europe Awards gala. The event took place on 18 February at the Hilton Malta in St. Julian’s, bringing together leading figures from the European iGaming sector. This acknowledgment comes after a year of considerable expansion and […]

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Codere Online Launches iOS Poker App in Mexico, Advancing Its Multi‑Product Expansion Strategy

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Codere Online Luxembourg, S.A. a leading online gaming operator in Spain and Latin America, today announced the launch of its new iOS Poker application in Mexico, reinforcing the Company’s strategic objective to provide customers with access to a complete suite of online gaming products. As part of this multi‑product roadmap, both Bingo and the Android […]

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Akhil Sarin Joins Bet It Drives: Stake’s Growth and What iGaming Gets Wrong About Marketing

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Season 4 of Bet It Drives is back, and Episode 2 features Akhil Sarin, CMO at Easygo and the marketing and partnerships mastermind behind Stake. Sarin dives into the realities of iGaming marketing, sharing how some of the most cost-effective campaigns can deliver massive impact—including a low-budget idea that went viral with over 16 billion […]

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SiGMA Eurasia: ELA Games MD Marharyta Yerina Talks Progression Milestones in Dubai

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At SiGMA Eurasia on February 11, Marharyta Yerina, Managing Director of ELA Games, joined the panel “Progress Paths: Making Milestones Matter” to discuss innovative approaches to player retention and engagement. The session, moderated by Tim French (Commercial Manager, Greco Fast Track), explored how studios can design progression systems that go beyond conventional loyalty schemes. Marharyta […]

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