SOFTSWISS’ Affilka celebrates 100 brand partnership milestone

Affilka, developed by SOFTSWISS, has celebrated a new milestone after integrating 100 brands onto its platform.  Three years on from the affiliate marketing platform’s development, SOFTSWISS noted that there has been a “major increase” in sportsbook and online casino partnerships with the platform over the last six months.  SOFTSWISS said this growth is a reflection …

Poker Strategy: Getting Your Head In The Game

The Pros: Mark Herm, Jesse Sylvia, Michael Lech, and Jeff Madsen Craig Tapscott: What are a few ways you burrow into an opponent’s head and wreak havoc during a session?   …

William Hill rides as title sponsor of Racing League  

William Hill has become the title sponsor of the inaugural ‘Racing League’ – UK horse racing’s first team-based competition which aims to revive public interest in the heritage sports.     Beginning on Thursday 29 July at Newcastle Racecourse, the Racing League will feature 12 teams riding in 36 handicap races, with the competition taking place over …

ANJ issues yellow card on Euro 2020 advertising failures

France’s licensed operators have been warned by the L’Autorité Nationale des Jeux (ANJ) of ‘crossing the line on betting advertising volumes’ during this summer’s UEFA Euro 2020 championship. The rebuke follows a review carried out by ANJ of operator advertising campaigns during the football tournament, in which France’s regulatory agency had previously warned incumbents of …