Team Vitality announces E.Leclerc as new Main Partner

team-vitality-announces-e.leclerc-as-new-main-partner

Team Vitality, one of France’s leading esports organizations, has announced a strategic new partnership with French retail giant E.Leclerc, naming the supermarket chain as the club’s Main Partner for 2026. Under the agreement, E.Leclerc’s logo will feature prominently on Team Vitality’s international team jerseys, including rosters for League of Legends (LEC and LFL), Valorant (VCT […]

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Esportes da Sorte transforms Carnival 2026 into a nationwide immersive experience

esportes-da-sorte-transforms-carnival-2026-into-a-nationwide-immersive-experience

Leading Brazilian iGaming company Esportes da Sorte has strengthened its position as a national platform focused on creating urban experiences, connecting popular culture, public services and territorial presence across different formats of the country’s biggest festival. With simultaneous projects in nine Brazilian cities, the brand acts as an official sponsor in strategic public spaces and […]

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G2 Esports and Theta Labs Launch AI Agent Sami

g2-esports-and-theta-labs-launch-ai-agent-sami

G2 Esports has partnered with Theta Labs to launch “Sami,” a next-generation AI agent designed to enhance fan engagement across multiple competitive esports titles. The AI-powered assistant will provide G2’s global fanbase with instant access to match schedules, player stats, team rosters, tournament standings, and real-time competitive updates. Sami supports major titles including League of […]

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30% of Web3 Gamers Fear Pay-to-Win More Than Market Volatility

30%-of-web3-gamers-fear-pay-to-win-more-than-market-volatility

Player concerns in Web3 gaming are shifting away from external market forces like token volatility toward internal game fairness and design, according to recent survey data from 51 Games. Despite frequent industry focus on crypto market cycles and price spikes, nearly 30% of Web3 gamers identify pay-to-win mechanics as their top issue, while only about […]

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TrafficGuard Launches in the United States to Help More Businesses Combat Growing Ad Fraud and Invalid Traffic

trafficguard-launches-in-the-united-states-to-help-more-businesses-combat-growing-ad-fraud-and-invalid-traffic

The New York expansion strengthens TrafficGuard’s ongoing commitment to reducing global advertising fraud and non-genuine digital traffic, as U.S marketers demand greater transparency, control, and performance certainty amidst AI boom. TrafficGuard, a leading platform for digital ad verification and fraud prevention, has announced the launch of operations in the United States to support its global […]

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Romania moves on age reset to 21 to proceed full gambling overhaul

The Senate of Romania has approved two bills that will apply new restrictions on gambling’s engagement and exposure with the general public. Announced by MP Raluca Turcan, of the National Liberal Party (PNL), the bill is titled “Protect the Age of Innocence” and received approval from the Senate. The bill will increase Romania’s gambling age […]

YGAM to train youth workforce to spot gaming and gambling harms

The National Youth Agency (NYA) will use the training tools and resources of the Young Gamers and Gamblers Education Trust (YGAM) to educate and raise awareness of gambling harms across the youth work sector. The NYA is the statutory organisation for youth work and training in England and Wales, dedicated to providing effective work opportunities […]

Polymarket threatened with Dutch fine in globally fragmented predictions landscape

Polymarket has been instructed to cease activity in the Netherlands by the Kansspelautoriteit (KSA), the Dutch gambling regulator, which has accused the firm of illegal gambling activity. The KSA has told Polymarket to cease activity immediately or receive a fine of €420,000 (£366,000) per week, with a maximum penalty of €840,000. The KSA has stated […]

Sector lambasts proposal to hike gambling age in Bulgaria

Bulgaria’s gambling sector has opposed a draft bill that proposes an increase in the minimum gambling age from 18 to 21. Earlier this month, populist party ITN presented a draft proposal to amend the Gambling Act in a way that would forbid anyone under the age of 21 from gambling – extending the definition of […]

Rank Group appoints former Man Utd CFO as it continues CEO hunt

London-listed Rank Group has appointed Cliff Baty as its interim Chief Financial Officer as it remains on the hunt for a new Chief Executive Officer.  Baty has over a decade of experience in CFO roles, most recently serving as Manchester United’s CFO from 2016-2024.  He has also held key positions at Sportech, Ladbrokes and EY, […]