These days, many operators and providers are working tirelessly to meet the demand for mobile gaming. One in particular is DraftKings, which has announced the launch of its mobile sports betting platform in another US state.
Namely, players from Louisiana will be able to enjoy DraftKing’s mobile sports betting offering from January 28.
Partnership With Well-known Brand
This is not the fantasy sports betting company’s first appearance in this state. Last year, the company stepped into Louisiana thanks to a partnership with Golden Nugget Casino Lake Charles and thus launched its retail offering.
Thanks to this important milestone, Louisiana will become the 18th state in which DraftKing’s sports betting platform will be present.
Important Milestone
Matt Kalish, Co-Founder, and President of DraftKings North America sees this as another important step and commented: ”There have been several DraftKings developments in Louisiana in the last year alone, including the debut of our daily fantasy products and retail sportsbook, and this latest online sportsbook launch is another significant milestone. Although Louisiana bettors have previously been able to place wagers in person at our Golden Nugget Casino Lake Charles location, the arrival of mobile betting greatly enhances accessibility and adoption potential within the Pelican State.”
DraftKings has recently undergone a change in team structure. Namely, the company appointed Stephanie Sherman to the position of Chief Marketing Officer. Sherman has previously been the Senior Vice President of Marketing so far.
This brand is one of four online sports betting platforms that offers punters the opportunity to invest their time and money in this type of entertainment in New York State.
Source:
’’DraftKings to bring mobile sports betting platform to Louisiana this Friday’’, gamingamerica.com, January 27, 2022.
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