Playson, one of the leading and most famous developers of online casino releases, has announced that the brand is expanding its business scope to another highly developed market in Europe.
Namely, this looking-forward provider shook hands with Balkan Bet, a respected operator, in order to step into Serbia.
Important Milestone for Both Brands
The deal between these two brands will see the expansion of Playson’s global reach and the strengthening of the developer’s position in Europe. On the other hand, Balkan Bet will further expand its offering with some of the most sought-after titles and thus gain the trust of even more punters from Serbia.
As agreed between Playson and the operator, the agreement will include the distribution of the provider’s top-tier and engaging online slots. Punters from this country who opt for this fast-growing operator will have the opportunity to enjoy world hits including Lion Gems: Hold and Win, Burning Fortunator, and Wolf Power Megaways.
Also, Balkan Bet will be able to take advantage of Playson’s integration-free engagement tools such as Cash Blast and Reel of Fortune.
The operator has proven to be one of the most respected in the region, which will suit a developer who aims to expand its presence in as many countries as possible by partnering with the most-famous casinos.
Happy to Collaborate
Both brands are truly looking forward to the collaboration and can’t wait to see what it means for the future…
Blanka Homor, Sales Director at Playson, said: “We are thrilled to partner with BalkanBet in a comprehensive content deal that helps maintain our rapid regional expansion. We look forward to working alongside a company that shares our ambitious outlook, and BalkanBet’s impressive player reach allows us to continue attracting new audiences in the exciting Serbian market.”
Dejan Tasić, Head of Casino at Balkan Bet, added: “Playson is a dynamic game developer with a track record of creating innovative products with the widespread player appeal, so we are delighted to be joining forces with the provider. Our offering is of peerless quality and teaming up with premium suppliers such as Playson is key to our success in delivering world-class entertainment experiences to a broad customer base.”
More on the Operator
Balkan Bet is one of the few most famous and choice number one casinos in Serbia. This brand was created back in 2000, and the name came from the location where the first payment point was located – Hotel Balkan. Currently, this brand has expanded to over 70 branches across the country.
Punters who opt for this operator can enjoy betting on sports events, but also a wide range of online slots.
Source:
“Playson powers European growth with BalkanBet’’, europeangaming.eu, April 19, 2022.
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