Fanatics Betting and Gaming, a subsidiary of Fanatics Holdings Inc, a global digital sports platform, signed a partnership agreement with golfer Justin Thomas, one of the most popular golfers in the world.
“I am excited to be the first official partner of the Fanatics Sportsbook,” said Justin Thomas. “Whether it’s football, basketball or golf, I’m a big sports fan. So I’m looking forward to getting involved in the world of Fanatics and engaging with their customers.”
As an Official Sports Betting Partner of Fanatics Sportsbook, Thomas will highlight new product enhancements, create social content and engage with the Fanatics community over the course of the next year.
“Justin Thomas is one of the biggest names in golf and an amazing ambassador for the game,” said Ari Borod, Chief Business Officer at Fanatics Betting and Gaming. “With him coming home to Kentucky to try to win his third PGA Championship, the Fanatics family couldn’t be more excited to partner with him.”
The Justin Thomas signing comes on the heels of new enhancements to golf offerings at Fanatics Sportsbook. The Fanatics Sportsbook is available on iOS and Android and makes being a fan easy with fast signup, easy betting, and transparent withdrawals. The new golf features at the Fanatics Sportsbook include:
Data Visualization: Fanatics Sportsbook now offers an enhanced live event center with shot-by-shot data, leaderboard tracking and course maps directly in the app.
Odds Factory: Fanatics Sportsbook has fully integrated Odds Factory from Banach Technology to enhance our golf offerings, which means more betting markets, improved uptime and faster settlement speeds.
Coming Soon: Customers will be able to stream select Par 3 holes in the app.
Fanatics Sportsbook will also have a special FanCash for Birdies offer for golf customers this weekend. To earn FanCash, customers will simply need to opt in and place a qualifying wager on any golfer to win this weekend’s championship outright. Those customers will earn FanCash for every birdie the golfer they bet on to win records in Round 1.