Additional marquee brand for Gambling.com Group Limited’s best-in-class portfolio of branded assets offers further opportunities for growth
Gambling.com Group Limited (Nasdaq: GAMB), a leading provider of player acquisition services for the regulated global online gambling industry, announced today the launch of Casinos.com.
The new website, the single most desirable domain name in the industry, operates under the same business model as Gambling.com and Gambling.com Group Limited’s other online gambling information portals. The ultra-premium domain name was acquired by Gambling.com Group Limited in late-2022. Despite being originally registered in 1994, this is the first time a full-service website has been launched with the Casinos.com domain name.
“The addition of Casinos.com to our leading brand portfolio affords us the opportunity to build a new powerhouse international flagship brand alongside Gambling.com as we leverage our existing teams, technology and expertise,” the Chief Executive Officer for Gambling.com Group Limited, Charles Gillespie, said. “When we rebuilt Gambling.com in 2011 we had to start from scratch and build out all the necessary technology systems to support it. With Casinos.com we were able to leverage our mature platform and start with a focus directly on our users and the Casinos.com product. It is a transformational initiative and strategic priority that we believe will drive significant organic growth as we position Casinos.com as the category-defining brand for the global casino market.”
Casinos.com launches as a premier international online destination for casino players looking to discover and play at the best regulated online casinos across the globe. It features some of the most experienced writers, editors, reviewers and experts in the casino industry, all dedicated to building a trusted source of information for players of all types.
The new website offers best-in-class free games that cover all categories of casino games as well as playing and strategy guides from real casino professionals and informational videos and interviews. Gambling.com Group Limited has contributed the content from its CasinoSource and SlotSource branded websites to Casinos.com and has retired these brands.
Gambling.com Group Limited will initially focus on delivering and optimizing its proven digital business model for Casinos.com. After the digital business reaches scale in the coming years, Gambling.com Group Limited expects to expand the Casinos.com offering to support players in how they discover, locate and interact with land-based casinos.