Gaming Corps partners with bet365 to widen distribution network across international markets

Gaming Corps – a publicly traded game development firm in Sweden, has established a significant worldwide content partnership with bet365, among the largest sports betting and iGaming brands globally, signifying progress in the studio’s international distribution strategy.

The agreement, facilitated by Gaming Corps’ current distribution partnership with Light & Wonder, will allow the studio’s expanding collection of games to reach bet365’s worldwide audience of more than 100 million registered users.

Renowned for merging a robust game identity with innovative mechanics, Gaming Corps’ collection includes classic slots as well as unique concepts like Smash4Cash, A-MAZE-CADES, and X-MY-WAY, all created to provide players with clearer risk-and-reward dynamics and heightened immediate engagement. Alongside slots, the studio creates a diverse range of formats such as Crash, Table, Plinko, and Mine games, providing partners with versatility to cater to various player tastes and session types.

The collaboration illustrates Gaming Corps’ ongoing commitment to partnering with top-tier operators, while utilizing existing aggregation and distribution networks to expedite market entry and scale effectively.

Juha Kauppinen, CEO at Gaming Corps, said: “bet365 is one of the most influential brands in global iGaming, with unmatched reach and a clear commitment to quality. Partnering with a name of this calibre is a major moment for Gaming Corps and a strong endorsement of the portfolio we’re building. We’re genuinely excited to see how our titles perform with bet365’s audience as we continue to scale across regulated markets.”

A bet365 spokesperson, added: “Gaming Corps brings a distinctive approach to game development, with a strong focus on innovation and engaging mechanics. We are pleased to welcome them as a content partner and look forward to introducing their titles across our platform.”

The new partnership covers several important iGaming markets such as the United Kingdom and COM.