International Game Technology PLC announced that it will present an impressive portfolio of premium lottery solutions at the World Lottery Summit (WLS) 2024, Oct. 21-24, in Paris. In booth 30 at the Palais des Congrès de Paris, IGT will exhibit its “Future Forward, Growth Driven” approach with a suite of enhanced digital and retail products, compelling new games, popular licensed brands and pioneering solutions that propel lottery sales and engage new and existing players.
“IGT’s customers and their players are the driving force behind our ‘Future Forward, Growth Driven’ mindset. The portfolio of high-performing retail and digital technology and exciting game content that IGT will spotlight at WLS 2024 reflects our lottery industry leadership and excellence in innovation. Our booth is designed to replicate real-world locations where the lottery is played, so customers will experience our proven solutions from the player perspective,” said Renato Ascoli, IGT CEO Global Lottery.
WLS attendees who explore IGT’s booth can experience advanced lottery solutions that engage players wherever they play:
Premier Retail Lottery Solutions: Designed to modernise the retail environment, enhance player engagement and bring games closer to players, IGT’s suite of high-performance retail solutions will take centerstage. Featured products include its recently released lottery terminal, customisable large- and small-format digital menu boards, its new line of self-service machines and its innovative in-lane solution.
OMNIA: The Future of Lottery: IGT’s OMNIA is a comprehensive, integrated solution that enables lottery operators the capabilities they need to run their business now and into the future. Powered by OMNIA, IGT’s Connected Play modernizes the retail experience by offering players digital retail experiences. Connected Play also provides lotteries with new and valuable insights on player-specific retail behavior that they can use to improve marketing, product offerings and increase sales.
Engaging Instant Tickets: Exciting instant ticket offerings on display will include Infinity Instants, a revolutionary digital instant ticket printing platform that presents an infinite number of possibilities for customised scratch ticket design. Infinity Instants transforms virtually every element of an instant ticket – from stunning high-definition colour and clarity of symbols and graphics on the front and back of a ticket, to unlimited scene variety, bringing an infinite amount of design options to instant games. Additionally, visitors will see player-favorite licensed brands like Ghostbusters, Jumanji, Wheel of Fortune and more.
Compelling iLottery Portfolio: IGT will highlight its comprehensive iLottery offering, which includes an updated cloud-based player portal, top-rated mobile app and enhanced mobile features. An interactive touchscreen display will feature top-performing eInstant games including customisable and versatile progressive jackpot games, casual games and omnichannel licensed themes for visitors to play. Additionally, IGT will feature improvements to the player experience with simplified messaging, advanced responsible gaming features, consistent iconography and more.
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