Joonas Karhu will take the reins at Bojoko, an online casino affiliate site, after being selected as the company’s new Chief Executive Officer.
The appointment, which comes amid a management reshuffle, will see Karhu step up from his role as Chief Business Officer.
Meanwhile Toni Halonen, the current CEO and co-founder of Bojoko, will move into the newly-created role of Chief Product Officer. In his new role, Halonen will oversee Bojoko’s product development where he will help elevate user experience.
“I am honoured to have been named CEO of Bojoko, a business that I have been proud to be a part of since the very beginning,” said Joonas Karhu, Bojoko Chief Executive Officer.
“Over the past four years, I have watched it grow into an award-winning, market-leading online gambling affiliate organisation with a presence in markets around the world.
“I have always worked closely with Toni in my role as Chief Business Officer and believe I am in a strong position to take over the reins and continue to drive the business forward and on to greater success.
“I’d like to thank Toni and the other co-founders for putting their trust in me and promise to do all I can to achieve the goal of Bojoko becoming the first globally recognised affiliate brand.”
As CEO, Karhu will take responsibility for Bojoko’s strategy development and execution, driving growth, overseeing resources and development.
Toni Halonen, Chief Product Officer at Bojoko, said: “In Joonas we have the perfect candidate for the CEO role; he knows the business and also has unrivalled knowledge of, and experience in, the market.
“This reshuffle allows me to refocus on my passions – technology and SEO – and to ensure that Bojoko continues to push the boundaries in the areas of technology and user experience.
“This really is an exciting chapter for the business, and I look forward to seeing the incredible things we can achieve under Joonas’ leadership.”