Category Archives: Betting

ESA Gaming: EasySwipe will be World Cup 2022 best cross-sell performer

Ahead of next week’s Betting on Sports Europe Conference (7-9 June @ Twickenham Stadium) – SBC catches up with Thomas Smallwood, Marketing Manager of ESA Gaming,  a specialist supplier of seamless easy-access online casino games. ESA Gaming has developed its games portfolio to ensure that operators benefit from optimal cross-sell opportunities with wider audiences, which …

MaximBet signs Nicki Minaj to ‘vastly broaden’ its audience

MaximBet, a sports betting and online casino brand in partnership with Maxim, has signed a deal with Nicki Minaj who will become an Investor, Advisor, and Global Ambassador of the firm. Under the terms of the agreement, the US rapper will assist MaximBet with merchandise, parties, partnerships, fan experiences, and branding ‘all designed to bring …

Allwyn SPAC merger faces slight delay in light of NYSE downturn

Dealmakers of Allwyn Group’s agreed SPAC merger with Cohn Robbins Holdings Corp (CRHC) have signalled that lottery conglomerate listing on NYSE will be temporarily delayed.  The transaction that was expected to be finalised during Q2, has been put back due to US stocks plummeting, amid fears of a pending global recession. The Times reports that …

GLMS signs up 3 new associate members in fight against sports corruption

The Global Lottery Monitoring System (GLMS) has added three new associate members in its fight against manipulation in sports betting. Following the launch of its updated statutes in September 2020, which permitted associate membership “to all entities engaged in enhancing sports integrity”, the CSCF Foundation for Sport Integrity, the Hungarian Supervisory Authority for Regulatory Affairs (SARA) and the Greek National Platform …

SOFTSWISS introduces fully customised CMS for sportsbook partners

SOFTSWISS has simplified the process for clients managing websites launched on its sportsbook platform by launching a custom-built content management system (CMS). The CMS platform has been developed especially for online sports betting projects, covers all the specific requirements related to sports betting web portals and provides clients with one more instrument for brand customisation. …

Spotlight Sports launches optimised betting hubs for Qatar 2022

Spotlight Sports Group has announced the launch of its customised sportsbook betting hubs for the FIFA Qatar 2022 World Cup, which will be sold exclusively ‘one partner per territory’.  The content and data optimised hubs have been developed by Spotlight Sports to deliver maximum engagement with Qatar 2022 audiences, providing sportsbooks with an optimal resource …

Sean Coleman: diversification must be high on South Africa’s betting agenda

The South African betting market is in good stead to become a global betting powerhouse over the next few years, but operators need to be able to diversify their products should the industry wish to grow further. That was according to Sean Coleman, CEO of the South African Bookmakers Association and MD of BetData. In …

Reece Calderbank: Africa is an evolving opportunity for FSB

As Africa continues to evolve at a fast pace due to the adoption of more efficient technology, the opportunity for growth in the continent is greater than ever. One supplier that has found sustained success in the region is FSB. Here, we speak to Business Development Manager – Africa, Reece Calderbank about his company’s commitment …

Spelinspektionen launches Spelpaus 2.0 self-exclusion scheme

 Spelinspektionen – Sweden’s gambling inspectorate has achieved a major 2022 directive by upgrading Spelpaus – Swedish gambling centralised self-exclusion scheme.  Yesterday, the inspectorate relaunched the Spelpaus.se website, that had been redesigned with new functionalities and clearer guidance on self-exclusion. Spelpaus serves as Swedish gambling’s compulsory self-exclusion system that was launched in January 2019 to coincide …