Category Archives: Betting

The dynamics around Brazil’s betting market continue to shift and evolve at a rapid pace, with this week seeing a fresh B2B move from LeoVegas alongside a major political change. Historically an online casino platform, over the last few years LeoVegas has been expanding its activity into B2B gaming operations and sports betting, particularly under […]

Global betting operators are continuing to experiment with product diversification amid changing market dynamics and tax conditions across various jurisdictions. This includes trialling lottery-style games, like SIS’ (Sports Information Services) 49’s daily draws, a product which has proven popular in the British retail and online betting markets. SIS announced earlier today that it has introduced […]

Gentoo Media Inc will refinance its business in 2026 to enhance cost controls, operating margins with the view to strengthen cash generation. This morning, the Stockholm- and Oslo-listed media group published a pre-close Q4 2025 trading update alongside preliminary financial guidance for 2026. 2025 marked Gentoo’s first full year as a standalone media group following […]

Google is making Gemini 3 the default model for AI Overviews globally. The move comes as part of a series of upgrades designed to make search seamless. It means users can get an AI response within the search results page. The tech giant is also making the transition to a more conversational engine by offering […]

Rank Group Plc has posted strong half-year results, with digital being the fastest growing unit for the period. Total digital revenue for the six months ending 31 December came in at £123.8m compared to the £120.2m in the same period the previous year – marking a 3% YoY increase. The group’s online operations were the […]

When hefty new taxes on the gambling industry were first announced back in November 2025, operators like Entain, Flutter Entertainment and Evoke all said that marketing would be an early casualty. Gambling PLCs are beginning to make good on this promise, with Entain revealing this week one of its two major sportsbook brands, Coral, has […]

Controversy around price and whether ChatGPT can compete with the likes of Google and Apple in the AI-arms race has got marketers talking in the wake of OpenAI’s announcement. It didn’t come as a surprise when OpenAI announced ads were coming to ChatGPT this month… despite CEO Sam Altman once vowing that ads would be […]

Sports betting solutions firm SOFTSWISS has completed the second of two major tech appointments this month, naming a new Chief Technology Officer. The firm has filled the c-level role with Sergey Kastukevich, who has been working as Deputy Chief Technology Officer at the company for over five years, joining from IT firm ScienceSoft in 2020. […]

In light of Finland’s upcoming new licensing regime, the government has launched a study into the feasibility of scratch cards as gifts. Led by the Ministry of Interior, the study will investigate the possibility of buying a scratch card on behalf of another person and how applicable it would be for that person to claim […]

European and Nordic authorities require an expanded capacity and greater regulatory coordination to understand the black market on online gambling, an academic review claims. This advice leads the findings of a ‘scoping review’ published in PLOS One, noting that current efforts to measure the size and scope of offshore gambling markets across Nordic jurisdictions are […]