Category Archives: Betting

TAG Media recruits Elaine Gardiner to lead client services unit

TAG Media has confirmed the appointment of Elaine Gardiner to the newly created role of Head of Client Services of the online gambling marketing and customer acquisition consultancy.  The new role will see Gardiner take charge of leading TAG Media’s principal client offering of affiliate programme management, whilst further optimising the consultancy’s B2B relationships and …

Former Paddy Power CEO Kenny labels mobile betting a ‘massive social problem’

In a recent interview with RTE’s Prime Time program, Stewart Kenny, one of the co-founders of international bookmaker Paddy Power, labelled gambling a ‘massive social problem’ due to increased mobilisation and regulatory shortcomings. Kenny helped establish Paddy Power in 1988, having been a long-time fan of gambling as a pastime since placing a bet on …

Fun88 links with Daren Sammy to strengthen sports marketing

Fun88 has signed West Indian cricket star Daren Sammy as a brand ambassador, strengthening its marketing and portfolio of professional sporting partners. Formed in order to ‘break new boundaries’, the agreement represents the betting brand’s first collaboration with a flagship cricket spokesperson, and seeks to build on the existing partnership between Fun88 and the Caribbean …

DIMAYOR upgrade sees Genius Sports overhaul Colombian football media rights 

DIMAYOR, the governing body of Colombia’s professional football leagues, has overhauled its entire media management and data gathering provisions, expanding its existing relationship with Genius Sports. The partnership will see Genius Sports launch a ‘new betting engagement commercial strategy’ optimising the media and data rights for DIMAYOR’s Liga BetPlay, Torneo BetPlay, Copa BetPlay and Superliga …

XLMedia appoints trusted hand Rowan Ellis as new CFO 

The board of XLMedia has confirmed the resignation of Iain Balchin as Chief Financial Officer (CFO) of the London AIM listed igaming publisher.  Balchin, who will depart the company on 22 July, is set to be replaced as CFO by Rowan Ellis, who has served as a financial consultant to XLMedia since April 2020. XLMedia …

Sportingtech re-engineers Quantum Platform for regulated markets push

Sportingtech has moved to ‘re-purpose and re-brand’ its flagship Quantum Platform as the technology provider prepares for a ‘concentrated push into regulated markets across the globe’. The Malta-based technology supplier announces its biggest strategic overhaul since the firm’s founding in 2009 as a ‘software house’ providing customised software solutions for igaming and sports betting incumbents. …

RMG secures ‘clarity and confidence’ with racing media rights renewals

The Racecourse Media Group (RMG) has extended its licencing rights agreements for the distribution of audio visual and data content with race tracks across the UK. Under the terms of the five-year contract renewals, 35 racecourses have extended their LBO content distribution deals, whilst 33 have signed agreements covering all other aspects of media rights. …

Sportradar extends LNB contract to provide range of data and streaming services

Sportradar has strengthened its foothold in European sports, announcing a ‘comprehensive extended agreement’ with France’s basketball league, the Ligue Nationale de Basket (LNB). Beginning at the start of the 2021/22 season, the multi-year agreement will see Sportradar become the official data partner of the LNB, collecting and distributing the league’s in-game data through Synergy Stats. …

Entain accelerates igaming content development across multiple markets

Entain has announced plans to double investment in its in-house game studios to accelerate content development across several international markets, including the UK, the Baltics and the US. New content will include ‘first of their kind’ free-to-play slot tournaments, which so far have seen over 30,000 UK-based Entain customers take part in June following the …

Betsson reports ‘strong sportsbook contribution’ during Q2 2021

Betsson AB cites that strong sportsbook performance driven by two major continental football tournaments, has helped the Stockholm-listed online gambling group overcome Norwegian and Swedish regulatory headwinds. Publishing a Q2 trading update, Betsson registered a significant increase in its sportsbook trading margin to 8.5%, indexing  above its eight-quarter rolling average margin of 7.4%. Sportsbook growth …