Stats Perform: ‘Digital transformation’ of pandemic has reshaped content consumption
A new research whitepaper compiled by Stats Perform has identified the changing trends in fan engagement during the COVID-19 pandemic, demonstrating how the sports industry has ‘not only survived but thrived’. In publishing its 2021 Fan Engagement Report, Stats Perform interviewed over 150 sports-related organisations, located around the world, and from a variety of industry …
