Category Archives: Betting

Big agency groups are buying up successful adtechs and platforms as they race to maintain their dominance in what has become a volatile ecosystem. Adland’s mergers and acquisitions (M&A) was forecast to come back with bang in 2025… and for marketers across the board, this has been the space to watch. Having secured regulatory approval …

Esports betting has officially transcended the label of ‘niche’ or ‘experimental,’ establishing itself as a vital and rapidly expanding vertical within the global sports betting industry. This sentiment was confirmed in a recent conversation between Oddin.gg’s Managing Director and Co-Founder, Marek Suchar, and Head of Partnerships, and host, Juana Bischoff, on the new three-part mini-series …

EveryMatrix has announced the acquisition of GOMA Gaming – a developer of front-end user interfaces for the betting sector. Continuing operations as a standalone unit, GOMA will work side-by-side with EveryMatrix to enhance the latter’s front-end capabilities and digital UX design. GOMA brings 20 years of consumer-facing product developing experience, which will upscale EveryMatrix’s capacity …

Stark numbers from both sides of the globe are continuing to emerge as the size and reach of the black market is revealed. A report from H2 Gambling Capital for Responsible Wagering Australia (RWA) estimates Australia’s gambling market is leaking AU$3.9bn (£1.9bn) a year to illegal sites, with this figure expected to rise to AU$5bn …

As casinos mastered emotional engagement, sports betting lagged behind. Oren Cohen Shwartz, CEO of Delasport, examines why sportsbooks must evolve beyond pure functionality. With further challenges ahead, he explains how the next wave of innovation will fuse reliability with excitement, to reshape sportsbooks into immersive, entertainment-driven experiences. For years, the casino and sportsbook verticals evolved …

Google could be forced to break-up its $3 trillion-plus adtech business, if the judge rules that is the best solution to tackle the tech giant’s monopoly and restore competition. Following closing statements on Friday, US District Court Judge Leonie Brikema in Virginia, asked the Department of Justice (DOJ) how quickly a sale would take, saying “time …

Two new drafts on technical regulations will supplement Finland’s gradual transition to a licensed online gambling regime over the next months. A new revamped gambling framework, of which the drafts (subject to change) will be a part of, is expected to come into effect at the start of next year – officially allowing operators to …

The global esports scene is now worth billions of dollars, and the betting markets this has fueled are as equally as valuable, providing fertile ground for companies like DATA.BET. Headquartered in Prague, DATA.BET provides sportsbook solutions such as odds feeds and risk management, covering both esports and traditional sports – with ambitions to step up …

Almost one full year into Brazil’s regulated sports betting and iGaming framework, the market has already moved through several important phases. Operators have adapted to revised advertising restrictions, new compliance requirements and shifting tax discussions, all while preparing for what promises to be a major year of growth in 2026.  In this context, bwise Media …