Category Archives: Betting

Bookmakers in Poland are facing a fresh wave of social responsibility assessments by the Office of Competition and Consumer Protections (UOKiK). Announced by the government, the assessments will affect local market players STS, Fortuna, Superbet, Bukmachers, E-toto Bukmachers, LV Bet and Totalbets. SBC News understands that these are routine checks, and not a response to […]

Marketing Leaders: what’s the secret to shifting from brand recognition to instant recall? There are very few brands in the world that are instantly recognisable – whether it’s Nike, McDonalds, Mercedes or Microsoft, decades of consistent branding and immersive marketing campaigns have created an instant connection between visual identity and brand reputation.  That idea of […]

SBC Summit 2026’s evening programme will open with a headline performance from multi-platinum-selling band The Script, marking one of the largest artist bookings in the event’s history. With six UK number one albums, 14 billion streams and five million album sales worldwide, the band will bring more than two decades of global hits to Lisbon […]

“Why would you place your Bet Builder anywhere else?” Sky Betting and Gaming’s Commercial Director, Kylie Paynter-Stout, has a lot of confidence in the firm’s latest football product, Ghost Leg, launched for the 2026/27 Premier League season. Football has been the most bet upon sport in the UK since 2019. As such, it is a […]

Vlad-Cristian Soare has been abruptly dismissed from his role as President of ONJN, the Gambling Office of Romania.  His dismissal comes just over a year after he took over an organisation plagued by high-profile fallouts that has seen the organisation’s existence come under political scrutiny.  In a post shared on LinkedIn, Soare expressed that no […]

Technology provider Digitain has expanded its UK presence by partnering with Silkbet, bringing its technology, sportsbook and iGaming solutions to the challenger brand.  It comes as Silkbet looks to make a name for itself in what has become a challenging market to navigate, after securing the relevant licenses in May this year.  Armenia-headquartered Digitain will […]

The UK’s Betting and Gaming Council (BGC) has issued a stark warning to the gambling and sports industries as well as the Government, claiming that £1bn worth of bets will be placed with unlicensed operators in the 2027/28 Premier League season. Once again, the BGC has placed a portion of the blame on the increase […]

African betting markets continue to attract attention from major international gaming companies, prompting 888AFRICA to up its game. The joint venture between evoke and prominent iGaming businessman Christopher Coyne has partnered with Axom Gaming, a predictive intelligence firm specialising in CRM platforms. Axom has deployed its “decisioning layer” for 888AFRICA, integrating its tech into the […]

Reports from the BBC suggest that the Scottish Border Council’s website had been temporarily displaying illegal gambling ads as a result of an outdated backlog system. The local authority reportedly acted swiftly to correct the issue after being notified by the BBC about the display of black market websites, which affected 16 of the 69 […]