AvatarUX, a well-established iGaming content supplier, announced that it has concluded another major deal with Light & Wonder!
The brand made several major moves during the previous year, including the launch of plenty of online slots, but also the signing of several important collaborations.
One such is the partnership with QTech Games at the beginning of December, and just a few weeks later, the brand is at it again!
AvatarUX is proud to announce that it has signed a major distribution agreement with Light & Wonder, Inc!
These two brands initially joined forces to bring as many as 8 fantastic online casino games to the iGaming industry in the next three years.
However, this time the brands have come together to bring AvatarUX’s CherryPop™ and MonkeyPop™ and many other online casino titles to partner’s OPENGAMING™ platform!
Thrilled with the Deal!
The move between the two brands will make for an even wider North American audience…
Niki Longmuir, Chief Executive Officer at AvatarUX, said:“Light & Wonder is an iconic iGaming brand, and our collaboration has already born significant success. Strengthening our partnership will see us roll out some of our most popular hits to its network, further increasing both our brand visibility and our revenue streams. It will allow us to launch a diverse portfolio in top markets like the US and offer some of our top games to the players there. It’s a fantastic step for us, and we’re confident we can continue to add value to Light & Wonder.”
Steve Mayes, Digital Head of Partnerships at Light & Wonder, added: “Our relationship with AvatarUX has already proven to be a success after only a few short months. We’re thrilled to expand this further to include additional top-performing content that is hugely popular with players. AvatarUX is one of the most exciting emerging game providers in the industry, and we’re delighted to be working with them more closely than ever.”
“AvatarUX extends distribution agreement with Light & Wonder to include existing top-performing titles’’, europeangaming.eu, February 7, 2023.
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