Excellent gaming operator, Penn National Gaming, has extended its deal with NASCAR to feature its Barstool Sportsbook to Arizona. The latest agreement will see Barstool Sportsbook becoming the exclusive sportsbook of Phoenix Raceway, which qualifies for the application for a license to become active in Arizona’s sports betting market.
As per the deal, Barstool Sportsbook will feature NASCAR odds across its platform and sports betting app, representing unique promotions and odds boosts for customers who are betting in Arizona.
What Was Stated on the Extension?
Speaking on the new project, Penn Interactive senior vice president Jon Kaplowitz says that Barstool Sportsbook has become a market leader in the regions where it has launched due to a blend of special offers and a cutting-edge mobile experience. The new partnership will enable the company to engage a passionate sports customer base in Arizona while getting access to the leading class sports facility in Phoenix Raceway.
Phoenix Raceway President Julie Giese said:
“Phoenix Raceway is a state-of-the-art entertainment destination that prides itself on delivering a best-in-class fan experience. Our partnership with Penn National Gaming and Barstool Sportsbook takes this to another level. It will help us continue our mission of redefining the way we engage fans and connect with new audiences.”
On the other hand, NASCAR chief digital officer Tim Clark says that Penn National has been invested in entertaining NASCAR fans since they began building their position in the sports betting market. They couldn’t be more excited to supply partners with access to a passionate customer base in the Phoenix market.
About the Brand
Penn National Gaming is one of the most innovative providers of retail and online gaming solutions, live racing, and sports betting entertainment. The company has 41 properties across 19 states, with 50,000 gaming machines, 1,300 table options, and 8,800 hotel rooms. It operates famous brands around the world such as Hollywood, Ameristar, and L’Auberge. It is also known for an interactive division, Penn Interactive, which operates retail sports betting vertical across the company as well as online social casino, bingo, and casino products.
Penn National signed an agreement with Barstool Sports in 2020, allowing Barstool to promote the Company’s land-based, online casinos and sports betting solutions, including the Barstool Sportsbook mobile app. Penn National is specialized in delivering Gaming, iGaming, and Casino solutions. It is also active in several industries such as the Hotels, Racing, Culinary Arts, Food and Beverage, Hotel Management, Hospitality, Finance, and Resorts.
“Penn National Enters Arizona Sportsbook Market With Expanded Nascar Deal”, gamingintelligence.com, July 23, 2021.
The post Penn National Goes Live in Arizona Sportsbook Market via Nascar Deal first appeared on RealMoneyAction.com.