Play’n GO, one of the most popular casino software suppliers, is once again in the spotlight! Namely, it announced a new partnership with one of the leading operators in the industry, but also the expansion of its business roots – with SKS365.
After strengthening its presence in the US a few days ago by leaving its footprint in Michigan in partnership with BetMGM, the developer is taking a step towards Italy!
Major Growth Opportunity
With SKS365 added to its list of partners, Play’n GO will launch a multiplicity of its fabulous online casino content on a fresh platform!
The new distribution deal with SKS365 will allow the leading developer to further launch its reputable library of games, reaching a wider audience.
As announced, the deal includes as many as 100 of the developer’s releases including one of the most sought-after games, Rich Wilde and the Book of Dead. Also, the companies announced that at least 10 other titles will be added to Planetwin365.it by the end of 2022.
Play’n GO is excited to be strengthening its presence in the Italian market…
Lucia Pittiglio, Account Manager Italy for Play’n GO, said: “Since launching in Italy in 2018, our priority has been on providing the very best in casino entertainment to players. This partnership with SKS365 is another important step in our mission, and the addition of another top-tier Italian brand underlines just how highly regarded our content has become in Italy.”
Kristina Lozo, Casino Manager at SKS365, said: “It’s no secret that Italian players love Play’n GO games, so it was a priority for us to make these titles available to our loyal customers. We appreciate how Play’n GO releases a steady stream of diverse content, including games that resonate so strongly with the Italian market such as Rocco Gallo. We’re looking forward to working closely with the Play’n GO team so these games reach the audience they deserve.”
We already mentioned that Play’n GO joined forces with BetMGM for the Michigan entry. However, did you know that this is not the first time that brands have achieved success through joint efforts?
These two giants are primarily long-term partners who presented the provider’s portfolio in New Jersey a couple of weeks earlier.
Since then, New Jersey players have had access to some of the most popular slots such as Ankh of Anubis, Cat Wilde and the Lost Chapter, Cash Pump, Blinged and many others.
“Play’n GO adds another powerhouse operator in Italy with SKS365 agreement’’. playngo.com, December 13, 2022.
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