Playson, one of the leading casino software developers in the iGaming industry, has signed a partnership with 7bet, the newly established Ukrainian sports betting and live casino operator.
Thanks to the partnership, Playson’s entire slots portfolio will be added to the operator’s offering. Through the partnership, the supplier will bolster its position in the region as the most popular provider of slot content. Its titles are already live with some of the leading operators in Ukraine.
7bet will be able to offer some of the most popular slots in the industry, with titles such as Wolf Power: Hold and Win and Legend of Cleopatra: Megaways and Solar King being three of Playson’s most recent releases.
A Solid Partnership
Representatives from Playson, which recently integrated with Betzest, say that they are happy about working with 7bet and helping a newly established operator succeed in the business and that they are looking forward to working with their new partner.
Blanka Homor, Sales Director at Playson, said: “It’s fantastic to be involved with 7bet and its new online casino from day one. We’re thrilled the company has entrusted our content to build its online offering and have no doubt that it will attract an impressive number of players across Lithuania.
“Equipped with a state-of-the-art games catalogue and an integration-free suite of retention-enhancing engagement tools, we’re ready to continue going above and beyond for partners around the world.”
Officials from 7bet say its latest partner’s titles speak for themselves and that they are looking forward to working closely with a leading developer as they are establishing their presence in the market.
Andrius Lapienis, Head of Marketing at 7bet, said: “Boasting an enthralling succession of recent slot launches, as well as a range of classic hits which have proved consistently popular, Playson’s world class content portfolio speaks for itself.
“For that reason, we were very keen to include the provider’s games within our new casino and look forward to cultivating a commercial relationship of strong mutual benefit going forward.”
More About the Provider
Playson is one of the leading casino software developers supplying operators with tested, certified, and cutting-edge content all over the world. The company operates inside numerous regulated markets, including markets in Malta, Spain, Italy, Sweden, the United Kingdom and is always looking for new markets to enter.
The provider offers unique solutions for iGaming operators all over the world, from math mechanics to continuous integration support.
Its portfolio has over 50 omni-channel games as well as a collection of promotional tools. The brand is well positioned to meet the needs of the most demanding iGaming operators, thanks to their comprehensive framework. It has teams of professionals stationed across Malta, Ukraine, UK and Greece. Its most popular games Are Imperial Fruits, Fruit Supreme, Solar Queen, Book of Gold, and Viking Fortune.
“Playson continues Lithuanian expansion with 7bet”, playson.com, June 30, 2021.
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