Caesars Entertainment continues to lead the gaming industry in customer loyalty as its legendary loyalty program Caesars Rewards is honored as the best of its kind by both gaming industry peers and Caesars Rewards members and guests.
On October 4, Caesars Rewards was awarded the “Customer Loyalty Program of the Year” at the Global Gaming Awards. Recognizing the gaming industry’s strongest performers across the previous 12 months, the Global Gaming Awards are among the most trusted awards in the gaming industry.
Two weeks later, and for the fourth consecutive year, Caesars Rewards was voted No. 1 in the 2021 USA TODAY 10Best Readers’ Choice Awards for “Best Players Club”. Nominees for the 10Best Readers’ Choice Awards are chosen by a panel of relevant experts, including a combination of editors from USA TODAY and 10Best.com and relevant expert contributors; a public vote determines the winners.
Josh Jones, Chief Marketing Officer of Caesars Entertainment, said: “Our guests have always been at the center of what we do at Caesars Entertainment, and Caesars Rewards helps our incredible Team Members make that possible. Through Caesars Rewards, we’re able to link more than 50 destinations across the country, each with incredible experiences and amenities, with each other and a suite of mobile sports betting and iGaming products. That means our members can earn and redeem rewards wherever and whenever they want to play. We are honored to receive these awards and grateful to our Team Members who bring Caesars Rewards to life for our guests every day. This recognition fuels our commitment to continue to evolve Caesars Rewards, adding new experiences regularly and tailoring individual experiences featuring the offerings that matter most to each guest.”
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