DATA.BET has added Prediction Markets to its betting portfolio, launching a new vertical aimed at sportsbook operators looking to expand beyond traditional sports content. The company said the product supports markets tied to global events across politics, geopolitics, finance, technology, crypto, the economy, culture and weather.
DATA.BET said it designed the offering to simplify exchange-style prediction markets by using “a familiar sportsbook logic,” including clear pricing and fiat transactions. The company positioned the approach as lowering friction for both operators and players by avoiding “complex mechanics” and cryptocurrency requirements.
According to DATA.BET, the product is built as a standalone component within its platform rather than an extension of existing sportsbook mechanics. The company said it includes VWAP and supports both binary and multi-outcome events. It also listed features including combo bets, a simplified interface, dedicated event pages showing a probability bar, volume data and resolution conditions, plus cashout, fast-settled markets and “slippage-aware” betting limits.
“Our recent launch represents a technically complex challenge that our team managed to solve with a strong focus on usability. Prediction Markets will continue to gain momentum, but the key difference will be how effectively this mechanic is adapted to sportsbooks and casino environments. This is exactly where we see our strength.” Yurii Berest, CEO of DATA.BET. “Building them as a standalone vertical, without blending sports, esports, and virtual sports content into the same category, we ensure clear product structure and positioning for operators and platform providers.”
The company said the new vertical is available via iFrame with no additional integration required for existing partners. For API clients, DATA.BET said it kept consistency with existing endpoints to reduce implementation effort.
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