PENN Entertainment Inc. announced that ESPN BET successfully launched in the 17 states across the US where it offers online sports betting. The newly branded online sportsbook from PENN and ESPN is available for mobile wagering on iOS and Android, and via web at www.ESPNBET.com.
In addition, PENN’s online casino offering is now accessible within ESPN BET via mobile and web under the Hollywood Casino brand in Michigan, New Jersey, Pennsylvania, and West Virginia.
“We’re extremely proud to introduce ESPN BET and look forward to delivering an exceptional customer experience to fans across the US. Our successful launch is the culmination of months of hard work across both teams and we could not be more excited to roll out ESPN BET in partnership with ESPN. PENN’s operational excellence paired with ESPN’s unmatched brand and reach is a powerful combination that will drive this compelling new sportsbook,” Jay Snowden, CEO & President of PENN Entertainment, said.
ESPN BET operates on the Penn Interactive Gaming Platform, a state-of-the-art, proprietary technology stack built by PENN’s in-house product and engineering teams. In August 2023, PENN entered into a transformative, exclusive long-term strategic alliance with ESPN Inc. and ESPN Enterprises Inc. (together, ESPN) relating to online sports betting within the US.