MONETA COMMUNICATIONS EXTENDS AND EXPANDS MULTI-YEAR PARTNERSHIP WITH SPOTLIGHT SPORTS GROUP FOR SUPERFEED RACING AND BETTING EDITORIAL CONTENT

By | January 30, 2024
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Spotlight Sports Group (SSG), a world-leading technology, content, and media company specialising in sports betting, has announced the renewal and expansion of its strategic partnership with Moneta Communications. SSG will deliver unparalleled racing insights powered by its award-winning Superfeed content engine and betting editorial from its staff of expert tipsters.

The partnership will see SSG provide insights and content to some of the largest sports brands in the UK including GG (https://gg.co.uk/), https://www.horseracing.net/, Squawka and Betting Odds. The agreement encompasses a broad spectrum of daily editorial content covering all sports, curated by SSG’s accomplished global team of journalists.

Following Moneta’s purchase of the UK and Australian assets from Catena Media, both businesses realised the synergies that would come from combining both group contracts into a single agreement that could be utilised across all brands within Moneta Communications.

Discussing the partnership, Spotlight Sports Group’s Head of B2B Sales, Daniel Smith said: “We are thrilled to have agreed to a new long-term partnership with the ambitious and growing Moneta Group. We’ve now added some daily editorial pieces that they can utilise across their leading portfolio of brands and I’m excited to see how this can develop throughout our partnership.”

Eoin O Keeffe, Directors of Operations of the One Twenty Group added: “We are delighted to announce the extension of this partnership and to continue building on the strong foundations laid by our successful collaboration over previous years. Working closely with SSG we are aiming to solidify our position as leaders in the UK sports betting and media markets, leaning on their technical excellence and editorial teams to help build our brands and deliver value to our users. We thank the team at SSG for their work in helping to bring this all together in such a short amount of time.”

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