OlyBet has become an official partner of Europe’s marquee basketball event, the Turkish Airlines EuroLeague Final Four.
As an official sponsor for the Final Four in Lithuania, Latvia and Estonia, OlyBet will have an extensive digital presence with specific branded content as well as visibility in the arena and at the official Fan Zone of the event.
The magnificent Zalgirio Arena in Kaunas, Lithuania, will host the four best teams on the continent in the semifinals on Friday, May 19, as well as in the third-place and championship games on Sunday, May 21.
“We are delighted to welcome OlyBet to the family of Euroleague Basketball partners. OlyBet is a key player in the industry and betting leader in the Baltic region, so having them as partners during the EuroLeague showcase event, the Turkish Airlines EuroLeague Final Four that will land for the first time in Kaunas, Lithuania, will be fundamental to continue offering the best possible experience to our fans in the region,” Jose Luis Rosa-Medina, Senior Director of Corporate Partnership and Licensing for Euroleague Basketball, said.
OlyBet is continuing to build partnerships with the most popular brands and events to bring the best that professional sports has to offer closer to its fans, in all the markets Olybet operates in. Partnerships in basketball, a beloved sport across the Baltics, are a great example. Partnering with the Turkish Airlines EuroLeague Final Four is one more strategic step towards consolidating the brand’s position in the world of sports in the Baltic region.
“We are very excited to partner with Euroleague during this incredible Final Four event in Lithuania. OlyBet is the Baltic leader for sports betting and live entertainment with more than 80 locations for sports fans to play, eat and watch events. This partnership will elevate fan engagement and enhance the thrill of the game moments that world-class basketball delivers,” Corey Plummer, Chairman and CEO of Olympic Entertainment Group and OlyBet Group, said.
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