There’s a new Harrah’s New High Limit Lounge in Southern California. The company has announced the opening of a completely reimagined high stakes gaming area following a 13.1 million dollar investment. This renovation introduces new levels of privacy and sophistication… Read More »
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Multi-year deal adds Laboratoires Gilbert’s new brand to jerseys across CS2, VALORANT, Rocket League and LoL teams ahead of a September 2026 launch. Team Vitality has signed a multi-year partnership with FYZIO, naming the brand its new official sports nutrition and energy drinks supplier. FYZIO is a sports nutrition and hydration brand developed by Laboratoires […]
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Boomerang Partners, a rapidly growing affiliate gambling and betting marketing agency, was shortlisted in two categories at the AffPapa iGaming Awards 2026. It is one of the industry’s most prestigious awards for affiliate teams, operators, and B2B providers worldwide. The winners in nearly 40 categories will be determined by online voting and revealed on May […]
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Sweden-based supplier Cubeia integrates its proprietary, brandable Originals content into the operator’s offering. Vera & John International has gone live with Cubeia’s Originals Studio games, integrating the Sweden-based supplier’s proprietary titles into its player offering. Cubeia said the launch gives the operator access to fully brandable in-house games aimed at supporting engagement and retention. The […]
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Boomerang Partners, a rapidly growing affiliate gambling and betting marketing agency, was shortlisted in two categories at the AffPapa iGaming Awards 2026. It is one of the industry’s most prestigious awards for affiliate teams, operators, and B2B providers worldwide. The winners in nearly 40 categories will be determined by online voting and revealed on May […]
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Once upon a time, operators would only ever target a single vertical, offering either casino games, poker, or online sports betting. Increasingly, platforms are competing on the overall experience, capturing and retaining players by providing seamless integration between all types of online wagering. The online gambling industry is constantly adapting to new rises in technology […]
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Boomerang Partners, a rapidly growing affiliate gambling and betting marketing agency, was shortlisted in two categories at the AffPapa iGaming Awards 2026. It is one of the industry’s most prestigious awards for affiliate teams, operators, and B2B providers worldwide. The winners in nearly 40 categories will be determined by online voting and revealed on May […]
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McDonald’s Germany has partnered with G2 as presenting partner of G2 NORD, the organisation’s League of Legends academy team competing in Germany’s Prime League. The deal also includes support for the return of G2 Hel, G2’s women’s League of Legends team. Under the agreement, McDonald’s Germany branding, including the “ich liebe es” (I’m lovin’ it) […]
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Former Accenture and BCG executive steps in to lead strategic planning and support the long-term expansion of the local operation Entain, the FTSE-listed British sports betting and entertainment giant and one of the world’s largest gaming operators, has officially announced the appointment of Sérgio Buono as its new Head of Market Strategy in Brazil. In […]
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The first federally regulated operator in Brazil launches high-impact marketing campaigns, high-scale live activations, immersive fan zones, and Latin America’s first collective free-to-play game to secure market leadership. Superbet Group has announced an extensive corporate strategy for the upcoming World Cup 2026, positioning the brand not merely as an advertiser but as a central engine […]
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