The Plaza Hotel & Casino announced that Victor Fernandez will join the property’s group sales team as associate director of sales and catering.
As associate director of sales and catering, Fernandez will support sales efforts to attract new corporate, leisure, and catered events to the iconic downtown property. Fernandez was especially excited about the opportunity as he has a personal connection to the Plaza. His parents worked in the casino in the 1970’s when the property was known as the Union Plaza. His father even attended the opening day celebrations for the then-Union Plaza on July 1, 1971.
Fernandez brings to the Plaza more than 25 years of sales experience especially in the hospitality industry, including 15 years at the Las Vegas Convention & Visitors Authority (LVCVA) where he most recently served as national sales manager. In this role, he won $275 million in annual revenue, managed key signature events, and grew pipeline to $350 million in annual opportunities, improving conversion rate by 20% year over year. Prior to his tenure at the LVCVA, he was senior sales manager at the Casablanca Resort, Casino, Golf & Spa in Mesquite, Nev.
“Victor brings to the Plaza extensive experience in driving revenue and market share growth by building and leveraging relationships with key partners,” said Michele Evans, director of sales, catering, and CORE Arena at the Plaza. “It is very exciting to have a sales executive with his level of experience, proven success, and personal connection to the Plaza join our team.”
Raised in Las Vegas, Fernandez enjoys traveling with his wife to oceanside destinations, especially the Caribbean. He is a father to four adult children and has one granddaughter and three dogs.
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