Star Entertainment Group Appoints Jessica Mellor as Gold Coast CEO

By | October 19, 2023
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The Star Entertainment Group (The Star) has appointed Jessica Mellor as chief executive of its Gold Coast operations. Mellor, whose appointment is subject to certain regulatory approvals, was previously Star Gold Coast chief operating officer.

The promotion of Ms Mellor from Chief Operating Officer at The Star Gold Coast is part of an organisational restructure that will see the creation of property-based Operational Business Units in Brisbane, the Gold Coast and Sydney. Each Business Unit will be led by a property-based CEO reporting directly to the Group CEO and Managing Director, Robbie Cooke. The Star is progressing the appointment of CEOs in Sydney and Brisbane.

Mr Cooke said: “I’m delighted Jess has accepted the CEO position at The Star Gold Coast. Over the past four years, through some incredibly challenging times, Jess and the Gold Coast team have delivered a world-class tourism, entertainment and gaming destination.”

Mr Cooke added: “The organisational changes being implemented are designed to simplify our structure and provide clearer operational accountability at each of our Gold Coast, Brisbane and Sydney properties. The new structure will provide greater responsibility and decision-making power at a property level while maintaining appropriate oversight from the Group level.”

Ms Mellor joined The Star in 2019, prior to which she was Executive Director and CEO of Aquis Entertainment Limited whose assets at the time included Casino Canberra.

Ms Mellor said: “When I joined The Star in 2019, I was so grateful to be in a position to take on an amazing opportunity whilst also returning to my hometown. This new role takes it to another level. For me the focus has always been on delivering amazing experiences for our guests and being part of the fabric of the Gold Coast community.

“There have been some testing times over the past four years, particularly during the COVID-19 pandemic and the agility required to keep adapting day to day. But the Gold Coast is resilient, it’s innovative, and there is an extraordinary future ahead of our city and The Star can be such a significant contributor to that.”

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