We See People: SOFTSWISS Supports Pink October

By | October 9, 2023
Reading Time: 2 minutes


SOFTSWISS, a leading iGaming software provider, joins the global initiative ‘Pink October’ dedicated to raising breast cancer awareness. Throughout the month, the company will run a series of events for its employees worldwide.

Pink October is a global initiative aimed at bolstering knowledge about breast cancer, empowering individuals to address it proactively, and fostering a supportive environment within the cancer community. Breast cancer affects people of all genders, which is why timely self-examinations are imperative for everyone’s health. Participation in such an endeavour aligns with and underscores the SOFTSWISS core values, echoing its enduring commitment to corporate responsibility and its employees.

SOFTSWISS will run an employee educational campaign under the slogan ‘Let’s think about Pink’. Along with other activities, there will be a Q&A stream with a breast care specialist. Additionally, SOFTSWISS will hold a Pink October Breakfast at its offices to bring additional attention to the issue. Also, during November, all employees will have the opportunity to undergo a complimentary preventive check-up with an ultrasound scan.

Valentina Bagniya, CMO at SOFTSWISS, comments: “Among the array of initiatives undertaken in recent years, our active involvement in Pink October stands out as one of the most significant and invaluable contributions to our company and its dedicated workforce. We see people, and we believe they are the heart of our success. That is why SOFTSWISS places a high priority on the well-being, happiness, and personal fulfilment of its employees. We believe that only truly inspired professionals, united by common values, can drive the iGaming industry forward.”

In the previous month, SOFTSWISS representatives actively participated in the 30th edition of the ‘Cleaning up the World’ campaign in Poznań, Poland. Also, earlier this year, the company extended its support by donating 25,000 US dollars in response to the tragic events in Turkey. In the preceding year, SOFTSWISS committed over 1,700,000 euros to charitable endeavours. 

SOFTSWISS is firmly committed to driving positive change and expanding its impact, not only within the realm of iGaming but also in a broader context.



SOFTSWISS is an international technology company supplying ISO 27001-certified software solutions for managing iGaming projects. The expert team, which counts more than 1,400 employees, is based in Malta, Poland, Georgia, and Belarus. SOFTSWISS holds a number of gaming licences and provides a one-stop-shop iGaming software ecosystem. Its product portfolio includes the Casino Platform, the Game Aggregator with thousands of casino games, the Affilka (affiliate platform), the Sportsbook Platform and the Jackpot Aggregator. In 2013 SOFTSWISS was the first in the world to introduce a bitcoin-optimised online casino solution.

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