Category Archives: Betting

TOPsport partners with ParlayBay to enhance product portfolio

Sports betting games developer PaylayBay will deliver its products Lithuanian operator TOPsport, as it seeks to bolster its standing in European wagering markets.  TOPsport will integrate ParlayBay’s entire games portfolio into its wider offering towards the end of the year, including the Streak, Boss, Gekko, Cut and Rush titles. For the Lithuanian firm, the deal …

BETER content for SOFTSWISS following new igaming partnership

SOFTSWISS’ Game Aggregator will now gain access to BETER’s portfolio of live casino games thanks to a new collaboration between the gaming software developer and the betting and gaming provider. The new partnership will enable BETER to expand the reach of its content across a range of new brands and markets, with SOFTSWISS’s partners gaining …

Pferdewetten.de sets sites on aggressive German retail expansion

Pferdewetten.de AG, German horse racing’s dedicated racebook, has secured new investor capital to bolster its business transformation programme.  The capital is required for Pferdewetten.de (Horsebets.de) to launch a new retail subsidiary to support its online platform upgrade and to further expand its Sportwetten.de (Sportsbets.de) subsidiary. Publishing an H1 interim update, Pferdewetten.de disclosed that existing shareholders …

BtoBet doubles down in East Africa via SOJOGO and UtopBet deals

NeoGames’ BtoBet has strengthened its presence in the African betting scene, partnering with Mozambique’s SOJOGO and Ethiopia’s UtopBet. The ‘global arm’ of the Portuguese National Lottery Santa Casa de Lisboa, SOJOGO will leverage BtoBet’s proprietary sportsbook technology for both online and retail operations in Mozambique.  SOJOGO and Santa Casa Global’s respective General Director and Executive …

Betinvest: unlocking the full potential of quick sports

Remaining competitive in this ever-growing sports betting industry can be difficult to say the least. One way in which companies can maintain an edge over their competitors is through the launch of exclusive content – a path which has been taken by Betinvest. After signing a long-term strategic partnership with Astrid Soft, Betinvest recognised that …

BetMakers secures updated terms to NTD Australia wagering shakeup

Australian sports betting tech supplier BetMakers has made amendments to a partnership between its OM Apps subsidiary and the soon-to-be-launched NTD wagering venture.  This will see the annual cap payable to NTD to OM Apps increased by an incremental AUS$2m per annum during the initial 10 year term, and any additional extended term beyond this.  …

GiG returns to profits as Sportnco revamps commercial pipeline

Gaming Innovation Group (GiG) rides with confidence as its business is refreshed by the successful integration of the Sportnco platform, supporting the continued record-breaking growth of its Media network.   Publishing its 2022 interim trading statement, the group declared all-time-high Q2 corporate revenues of €22m, up 37% on corresponding 2021’s €16.1m. Headline growth was attributed to …

Better Change enhances venue safety with new Gamblewise tool 

Better Change Limited has launched its ‘Gamblewise’ responsible gambling tool, which aims to enhance safer gambling environments across land-based gambling venues.   The Gibraltar-based organisation that specialises in the intervention of problem gamblers has developed an RG solution that will be made available for land-based operators to install across their venues, protecting retail consumers. Gambling venues …

ITV becomes exclusive home of LaLiga in the UK

ITV has entered into an agreement with LaLiga to broadcast the Spanish top-flight live and free-to-air. Ten LaLiga matches per season will be shown exclusively on ITV, ITV4 and ITV Hub, starting from this current season up to and including 2024/25. Niall Sloane, ITV Director of Sport, commented: “This deal ensures free-to-air coverage for all …