Category Archives: Betting

BetComply has been chosen by boutique games studio Playbook Fusion to support its global expansion. Thanks to the cooperation, the “Playbook Football” game has already been launched in the UK market under a UK Gambling Commission (UKGC) licence and an eCogra certificate, offering Ladbrokes and LiveScore Bet customers a real-money virtual football management betting experience. …

BetMakers has inked a brand new, three-year deal with PENN Entertainment for the distribution of PENN-branded racing content. The new deal builds on an already successful partnership between both, with BetMakers complementing its offer with its Host Tote, Betline terminals and digital wagering services. Under the revised agreement, BetMakers will receive more favourable commercial terms, …

The Pools has formally launched its new charitable arm, The Pools Foundation, marking the occasion with a £100,000 inaugural donation to Teenage Cancer Trust. The Foundation has established the next charter of The Pools and its “century-long philanthropic heritage” in support of diverse charities across the UK. Its launch was celebrated in Liverpool city centre, where …

Kansspelautoriteit (KSA), the Gambling Authority of the Netherlands, has agreed to fund the establishment of an Early Detection of Gambling Harm Partnership (SVSG). Announced this morning as a principal project of the regulator, the KSA confirmed it will allocate €2m from the Addiction Prevention Fund to build a nationwide framework for earlier identification of gambling …

Yet another online gaming brand has hit the Australian market, CrownBet, a joint initiative between B2B tech group BetMakers and CrownResorts-owned Betfair Australia. The launch suggests that industry confidence in the long-term sustainability and lucrative status of the Australian betting market remains strong despite extensive political debates around regulatory reform in recent years. CrownBet expects …

The FIFA World Cup is still seven months away but any business with a stake in the game, and with common sense, will already be undertaking extensive preparations. Spotlight Sports Group, a UK-based betting media outlet most known for its ownership of the Racing Post, has been taking a look at consumer anticipation of the …

SBC News sat down with Alexander Kamenetskyi, Head of SOFTSWISS Sportsbook, to talk about the five-year journey, key insights from the 2026 iGaming Trends Report, and how operators can benefit from the Football World Cup, starting in June 2026. SBC News: Alexander, the SOFTSWISS Sportsbook is celebrating its fifth anniversary. When you look back at …

The concept of a UK Gambling Ombudsman might’ve looked long gone, but it was just revitalised again in Parliament this week. Over two years ago, the Gambling Review White Paper in 2023 finally saw the light of day following years of consultations, bringing forward a total of 62 recommendations for a more sustainable UK gambling …