Category Archives: Betting

Impressive $7.3m turnaround at BetMakers sees firm enter the black 

BetMakers Technology Group reported a sharp turnaround in profitability during the first half of FY26 as adjusted EBITDA turned positive. The business, which is listed on the Australian Securities Exchange (ASX), benefited from revenue growth, improved margins and reduced operating costs following its strategic transformation. For the six months ended 31 December 2025, revenue rose […]

Greens’ victory in Gorton and Denton shows gambling where politics is heading

The Green Party’s victory in an East Manchester by-election should give betting firms the impetus to think a lot more about politics, if they aren’t already, writes SBC News Editor, Ted Orme-Claye. Hannah Spencer, the Green Party’s candidate for the Gorton and Denton by-election, swooped to victory in the early hours of this morning to […]

Golden Matrix adopts Meridianbet’s moniker in group-wide rebrand

Golden Marix Group Inc (GMGI) has initiated a rebrand of its corporate identity to reflect its ownership of flagship pan-European betting group MeridianBet. The firm announced a name change to ‘Meridian Holdings’ yesterday afternoon (26 February), alongside a reverse stock split of its common stock at a valuation of $0.00001 per share and a ratio […]

BetMGM ramps up gambling awareness commitments with $1m pledge

BetMGM and MGM Resorts International have announced a $1m (£740,000) expanded commitment to responsible gambling initiatives as part of their participation in National Council on Problem Gambling’s (NCPG) Problem Gambling Awareness Month in March. The investment includes $450,000 allocated to the International Centre for Responsible Gaming to support a new independent research programme examining sports […]

How to properly localise a sportsbook for a Brazilian audience with FIRST

Amram Vita, Chief Commercial Officer & Managing Director of LatAm at FIRST – Best in Sports, chats to SBC News about sports betting markets across Latin America, and how to properly localise a sportsbook for a Brazilian audience. How do you build a Brazil-first sportsbook product from the ground up? You cannot build a Brazil-first […]

Flutter’s profit takes a hit from cost heavy 2025

Flutter Entertainment suffered a huge hit to its profit performance in 2025, a change in fortunes impacting the status of one of the world’s largest betting and igaming PLCs. The NYSE/LSE co-listed business, owner of market leading brands across the US, UK, Ireland, Brazil, Italy and others, published its Q4 and FY2025 accounts last night. […]

Black market fight to test UK gambling’s will, patience & stomach 

At the BGC AGM, stakeholders agree that dismantling the black market is UK gambling’s next generational challenge. But can the chorus stay on tune for a misunderstood and mismanaged sector? It can’t be stated in a soft tone, the battle to protect UK gambling from the black market will require resources extending beyond the governance […]

SailGP makes landmark sports betting move as it partners with Smarkets

SailGP has made its first official sports betting partnership, teaming up with London-based Smarkets as it looks to expand how fans engage with the sport. Smarkets, which has described itself as a product-led prediction market company, will become the official sports trading partner of the Rolex SailGP Championship for the next three years.  The company […]

Codere Online breaks own record in Q4 ‘25 but feels the sting of LatAm taxes

Codere Online closed 2025 on a positive note from a revenue perspective, though the business may be approaching this year with trepidation amid tax hikes across core markets. The online bookmaker and casino operator, which focuses on Spanish-speaking markets, reported total 2025 year-on-year revenue growth of 6% from €212m to €224m (£195.2m). Its Q4 performance […]

Soft2Bet doubles down on Nordics with Viking-inspired sportsbook platform

Soft2Bet has launched a new Sweden-facing online casino and sportsbook brand built around Norse mythology themes. Lodur is inspired by Viking culture, Nordic landscapes and mythological storytelling, combining these elements with a user experience designed specifically for players in Sweden. An island in Sweden The company said that the brand has been developed to reflect […]