Category Archives: Betting

Fast Track: digitalising the iGaming industry

Does iGaming capitalise on the technology that envelops the industry? This is the driving force behind Fast Track, which has finalised the integration of Greco in a move designed to complete its full value proposition. With operational headwinds coming in a variety of shapes and sizes across differing geographies, the company remains focused on simplifying […]

Betting, ChatGPT and the return of old-school brand marketing

It’s a word, or abbreviation, or both, that will have many people rolling their eyes when they hear it while others’ light up with excitement – can you guess what it is yet? This word is AI, of course! While many may be sick of hearing about it, of the many technological innovations bookmakers have […]

GamCare records 48% yearly increase in treatment referrals

GamCare recorded a significant increase in referrals to treatment and peer-based support services in January 2026, following contact with the National Gambling Helpline and its live chat service. The charity made 996 referrals during the month, up from 674 in January 2025 – a 48% year-on-year increase. Excluding referrals to peer-based support services such as […]

Svenska Spel breaks financial targets with online at the front

Sweden’s state operator Svenska Spel has ended 2025 on a stable footing, with results ‘exceeding’ financial targets in the words of CEO Anna Johnson. Net gaming revenue for the full year rose 2% YoY with SEK 121m (£9.7m) for a total of SEK 7.7bn (£628mn) compared to 2024 (SEK 7.6bn). Online sales became a primary […]

Andrew Rhodes calls time as Gambling Commission CEO

The CEO of the UK Gambling Commission (UKGC), Andrew Rhodes, is stepping down from the leadership role in the midst of the British betting sector’s biggest readjustment in decades. Rhodes’ departure from the Commission was announced by the regulator early this afternoon, with his resignation date confirmed as 30 April 2026. This comes 30 days […]

Codere Online celebrates 10 year deal with Real Madrid

Codere Online has marked 10 years as the official betting partner of Real Madrid this year – a relationship that has covered both the club’s men’s and women’s teams since 2016. To coincide with the anniversary, the company, which is headquartered in Madrid, has launched a new advertising campaign titled “Go for it with Codere”, […]

Brazilian bettors have raised the bar says BetMGM Brasil CEO

When its regulated betting market launched over a year ago, Brazil quickly became one of the most saturated markets in the world with an initial 63 licensed operators setting up shop, including local players and international giants like Superbet and BetMGM. The following months saw further market launches, including Flutter Entertainment’s takeover of local firm […]

The Illusion of Control: What iGaming dashboards really show

By Mykhailo Zborovsky, expert in strategic development of iGaming products, who is a semi-regular SBC News contributor. Have you ever wondered how many terabytes of data in your company are simply gathering dust inside beautiful dashboards? We are used to believing that having reports equals having control. But this is an illusion. In reality, most […]

Prediction markets can’t make it to Europe… Please think again!

Prediction markets remain an uncomfortable proposition for Europe, rejected by many observers. Yet, legal expert Claire Pinson-Bessonnet, states that there is a pathway for prediction markets to gain acceptance… Just don’t shoot the messenger! Perhaps it’s a culture clash or maybe something has been lost in translation, but the rise of prediction markets does not […]

Betfred expands Sportsradar partnership in welcome boost for high-street betting

Betfred has extended and expanded its longstanding agreement with NASDAQ-listed Sportradar in a boost for high-street bookies.  Sportradar, headquartered in Switzerland, will upgrade the retail platform technology used across the 1,300 Betfred betting shops in the UK, supporting the operation of its nationwide high-street estate. It builds on a partnership which has lasted around a […]