Category Archives: Betting

Entain and Evoke stocks take a hit as gambling tax raises announced

Gambling tax hikes were confirmed today prior to Rachel Reeves, Chancellor of the Exchequer, delivering her budget announcement in the House of Commons, and some of the industry’s biggest players have already felt an impact. The Office for Budget Responsibility‘s (OBR) forecast report, usually published following the Chancellor’s address to the Commons, was leaked this …

First ads detected in Google’s AI Overviews and AI Mode

Google is beginning to show ads inside search results across AI Overviews and AI Mode. This signals a major shift in how the tech giant is merging sponsored content with AI-generated answers, which could reshape the search experience for marketers. Adthena, an AI search intelligence platform, has been the first to detect signs of Google’s …

Commission reiterates anti-black market and research pledges as budget day lands

The UK Gambling Commission (UKGC) has signed a joint declaration against black market gaming while also committing to continue one of its flagship research projects into the British betting industry, the Gambling Survey for Great Britain (GSGB). These announcements came shortly after the publication of official industry stats covering the financial year from April 2025-March …

Amelco: the year in review – defining success

“Fortune belongs to the brave” – those are the words used by Brandon Walker, as the Amelco Business Development Manager gazes into his crystal ball to predict what could lie ahead for the company as the curtain gets set to fall on 2025. Maintaining momentum is critical when occupying a space in such a fast …

Leeds’ Victoria Gate Casino reopens after rigorous AML adjustments

The licence suspension of the Leeds Victoria Gate Casino (VGC) has been lifted by the UK Gambling Commission (UKGC). In a new update to the previous development that saw the doors of VGC temporarily closed due to an ongoing investigation into concerns that the casino is not eligible to conduct its anti-money laundering (AML) responsibilities, …

UKGC suspends licence of Deadheat Racing

Deadheat Racing has been forced to cease operations by the UK Gambling Commission (UKGC) over anti-money laundering (AML) concerns. The suspension affects both the operator’s remote and non-remote licences, and is effective immediately – with the Commission launching an investigation into potential social responsibility and AML breaches of the UK 2005 Gambling Act. “The review …

Kambi renews Paf deal for increased Nordics visibility

Sports betting provider Kambi Group plc has extended its partnership with Paf, the state-owned operator of Finland’s autonomous Åland region. First established in 2010, the longstanding relationship has boosted Paf’s international profile, with Kambi’s online sportsbook technology helping the operator expand across Estonia, Finland, Latvia, Spain and Sweden.  The extension will allow Paf to keep …

UK gambling faced with broken promises ahead of Budget

Gambling as a regulated sector in the UK has been deprived of the promise of equal treatment and meaningful support in the name of a sustainable future. These were the words of Alun Bowden, SVP Strategic Insight at Eilers & Krejcik Gaming, in light of yet another study that media outlets have picked up to …

The invisible thrill of the digital world

by Mykhailo Zborovsky, expert in strategic development of iGaming products. Have you ever felt that small dopamine hit when you open an app to “catch” a discount? Or that impulsive urge to buy another blind box with a collectible figure, hoping for a rare one? These micro-emotions that follow our everyday purchases have a very …