New Deal Between Play’n GO and BetMGM Brings Fresh Content to Michigan!

By | December 14, 2022

Play’n GO, a well-known and well-established casino software supplier of premium and engaging online casino content is back in the spotlight thanks to its latest partnership!

Namely, the company joined forces once again with its long-term partner to present its acclaimed portfolio in another fast-growing market, Michigan!

Another Major Milestone!

Play’n GO has announced the company is now live in Michigan after re-signing a major distribution deal with BetMGM.

These two brands have already collaborated in the past, and the previous deal premiered the developer’s content to New Jersey!

However, the new agreement also brings great benefits!

The developer will debut its acclaimed and diverse library of titles in Michigan on the platform of its new-old partner. Players from Michigan can now try some of the most popular titles, and spend the holidays with festive Xmas Joker and many more popular online casino releases such as Rich Wilde and the Book of Dead, Rich Wilde and the Tome of Madness, and Crystal Sun.

Marking a Milestone

The new agreement marked an important milestone. Both brands had great benefits from the deal. Play’n GO continued to fulfill its desire to strengthen its US presence while the operator offered its clients a wide range of outstanding content!

The provider boasts of a presence in several key markets across the globe including Ontario, New Jersey, and Michigan in North America.

Magnus Olsson, Chief Commercial Officer for Play’n GO, said: “We strongly believe that the future of the industry will be in regulated spaces, and so it’s with considerable pride that we are able to bring our content today to one of the first states in the US to really grasp the regulated iGaming opportunity – Michigan. As states like Michigan, New Jersey, and others have shown, there is considerable demand from players for safely and responsibly organized iGaming entertainment opportunities. I’m sure we’ll see more states introduce regulated iGaming over the coming 12-24 months, and I know that Play’n GO is exceptionally well positioned to thrive in the USA. Our teams enjoy nothing more than working closely with our partners to help them achieve their business goals using our content and expertise. Launching today in Michigan with BetMGM is another fantastic step forward in our partnership.”


“Play’n GO games now live in Michigan’’., December 12, 2022.

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