Vivo Gaming’s Recently Launched Promotional Tournament Tool Proved Successful

By | March 20, 2023

vivo_gaming_celebrates_successful_launch_of_its_new_promotional_tournament_toolVivo Gaming, an innovative company widely renowned for its proprietary live dealer solutions for online casinos, is celebrating the success of its recently introduced Promotional Tournament Tool. Designed to boost audience retention and deliver an ultimate player experience, it allows operators to create unique casino tournaments and promotions.

At the moment, this ground-breaking tool is integrated with Vivo’s premium European Roulette game but soon, it will become part of the studio’s immersive live blackjack and baccarat titles.

Phenomenal Feedback

After celebrating its most successful year marked by unparallel growth in LatAm, Vivo Gaming has another reason to be happy with its achievements.

This time, the point of pride is the company’s Promotional Tournament Tool unveiled somewhat earlier and, what a coincidence, first implemented by Uruguay-based LatSoft. Founded back in 2002, LatSoft offers a wide range of cutting-edge digital gambling solutions, developing software for online casinos, sportsbooks, and other types of betting websites.

Neil Howells, CCO at Vivo Gaming said:

“We are thrilled with how our Promotional Tournament Tool has performed so far and the feedback from our operator partners has been phenomenal. What’s more, we are absolutely delighted to have diversified our award-winning offering with such an innovative and engaging product as this.”

Damian Ramirez, Director of Marketing at LatSoft, added:

“Implementing Vivo Gaming’s Tournament Tool has really helped us increase player retention across our brands, serving as a major step forward for our own ambitions. We urge any operators that are looking to better manage their performance to consider utilizing this tool themselves.”

Innovative & Engaging Promotional Tool

Top choice for live dealer operators in many regulated markets worldwide, Vivo Gaming provides an award-winning suite of games popular among patrons of land-based venues.

Besides European and American Roulette, Blackjack, and Baccarat, Vivo’s portfolio also contains a variety of Asian classics such as Andar Bahar, Teen Patti, Dragon Tiger, and Sic Bo. The studio is also known for its innovative version of Casino Hold’em, which was revamped in 2020 to provide more value to both players and operators.

The Promotional Tournament Tool helps create an even more immersive experience, significantly increasing player engagement. Available for an unlimited number of punters, it facilitates real-time communication, letting them track their progress in the tournament. Online casinos that build a tournament using this tool can replicate it across all of their iGaming brands, getting access to other Vivo assets and management tools.

Early statistics from operators have already shown a significant 65% increase in daily active customers and an 82% increase in the daily number of rounds played.


“Vivo Gaming celebrates successful launch of its new Promotional Tournament Tool”,, march 17, 2023.

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